Pasta-Lovers Can Now Savor a Great-Tasting, Pre-Portioned Pasta Meal Anytime

HARRISBURG, Pa., Aug. 19, 2011 /PRNewswire/ -- The world's favorite food* is now more convenient to enjoy any time of the day thanks to new Ronzoni Pasta Portions™ single-serving boil-in-bag pouches that cook in just three minutes. Easy to prepare and a time-saving solution, Ronzoni Pasta Portions is a revolutionary new way to enjoy pasta, giving consumers the freedom to enjoy the right amount of pasta how they want it and when they want it.

"Consumers are continuously looking for convenient, yet wholesome, options that meet the demands of their busy schedules and Ronzoni Pasta Portions offers just that," said Dave Heimbecker, Senior Director of Marketing, New World Pasta Company.  "Just boil water, add a self-straining, pre-portioned pouch, cook for three minutes and serve as a perfect-for-one snack or meal – it's that simple."

Ronzoni Pasta Portions is available in three varieties: Curly Elbow, Penne and Rotini. Each box comes with three 3-ounce pouches of dry pasta, making 1.25-cups of perfectly cooked pasta per bag. Each box retails for approximately $1.32 to $1.65.

• Ronzoni Pasta Portions™ Curly Elbow: Perfect as a meal or quick snack, the twisty shape of this pasta makes this variety ideal to toss with a dash of olive oil, cherry tomatoes and grated cheese.

• Ronzoni Pasta Portions™ Penne: A fresh, yet fast alternative to frozen food or leftovers, the ridged surface of this pasta makes this variety a perfect dinner companion for hearty sauces.

• Ronzoni Pasta Portions™ Rotini: The kid-friendly shape makes this variety a perfect solution for a fresh pre-practice snack.

Ronzoni Pasta Portions pasta is a product of New World Pasta Company, a leading dry pasta manufacturer in the United States. Ronzoni® pasta has been a trusted partner at the family dinner table for nearly 100 years, and with the national availability of Ronzoni Pasta Portions, families can enjoy the fresh taste of pasta any time of day.

Ronzoni Pasta Portions pasta is available in Northeast supermarkets where you buy Ronzoni® pasta and nationally at Walmart. For more information, including store availability, please visit www.ronzoni.newworldpasta.com.

About New World Pasta Company

New World Pasta, headquartered in Pennsylvania, provides pasta meal solutions for every family member's taste and diet.  We have something for your whole family, from the whole grain goodness of Ronzoni® Healthy Harvest® and fiber-enriched Ronzoni® Smart Taste® to regional classic, white pasta brands.

New World Pasta has achieved a loyal following over the years with regional brands such as Ronzoni®, Creamette®, San Giorgio®, American Beauty®, Prince®, Skinner® and Light 'n Fluffy®. For more information please visit www.newworldpasta.com.

New World Pasta is a wholly-owned subsidiary of Ebro Foods, S.A.; the leading Spanish food group, with interests in rice and pasta products.  It is the world leader in the rice sector and is the world's number two pasta manufacturer.  Ebro Foods' other subsidiary in the United States, Riviana Foods Inc., has such well-known brands as Mahatma®, Carolina®, Success®, Minute® and Gourmet House®.

*According to the April 2011 Oxfam survey of 16,000 consumers in 17 countries.

SOURCE New World Pasta Company

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