Parks Associates: AT&T, Hulu, & 20th Century Fox to Keynote Future of Video: OTT, Pay-TV and Digital Media

OTT services create major industry shifts in content distribution, advertising, partnerships, and video subscription services

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Parks Associates

Nov 27, 2018, 08:41 ET

DALLAS, Nov. 27, 2018 /PRNewswire/ -- Parks Associates research shows 70% of U.S. broadband households now subscribe to an OTT service, compared to 79% with pay-TV services. The research firm will discuss the future landscape of OTT, pay TV, and digital media and strategies to enhance the viewer value proposition at its inaugural Future of Video: OTT, Pay TV, and Digital Media conference, December 10-12, in Marina del Rey, California.

Parks Associates: Use of Devices to Watch Video in Past 30 Days

"While consumers demand access to OTT video services on mobile devices, only about one-third of U.S. broadband households actually watched video on their mobile phones in the past 30 days," said Brett Sappington, Senior Research Director, Parks Associates. "It is just one example of the complexities involved in offering video services today."

Keynotes:

Julie DeTraglia, VP, Head of Research, Hulu
Sarah Lyons, VP of OTT Media Products, AT&T
John Penney, EVP, Consumer Business Development & Strategic Partnerships, 20th Century Fox

Speakers:

Gabe Berger, CEO, ThinkAnalytics
Greg Berkin, Managing Director, Concours Ventures
Arun Bhikshesvaran, CMO, MediaKind
Perrin Chiles, Co-Founder, CEO, Adaptive Studios
Jon Cody, CEO/Founder, TV4 Entertainment
Ryan Curry, Head, Tech and Innovation, Combs Enterprises
Mrugesh Desai, Head, Solutions Engineering, Accedo
Alex Drosin, CCO, Massive
Michele Edelman, EVP, Marketing, VUBIQUITY
Scott Ehrlich, VP, Emerging Platform Content, Sinclair Broadcast Group
Joel Fineman, Director, Publisher Development, Premion, a division of TEGNA
Kristen Finney, EVP, EMEA TVD, Fox
Julian Franco, Head, AVOD, Vudu
Scott Hancock, VP Marketing, Plex
Chad Harris, SVP New Media & Innovation, Crown Media Family Networks
Dan Hurwitz, CRO, Penthera
Anil Jain, EVP, Strategic Alliances, Brightcove
Paul Josephson, CSO, Uproxx
Virginia Juliano, CEO & Founder, CobbleCord
Belsasar Lepe, Founder & CTO, Ooyala
Darren Lepke, Marketing Director, Verizon Digital Media Services
Bruce Littman, EVP, Content Distribution, One America News Network / AWE
Alphonse Lordo, Investment Banking Associate, Sports and Entertainment, SunTrust Robinson Humphrey
Kamran Lotfi, Director, Product Management, Video, Gracenote
Michael McCluskey, VP, Product Management, Espial
Liz Moothart, Senior Director, Marketing, Ellation
Colleen Moraghan, SVP, Data Solutions, 605
Tom Munro, CEO, Verimatrix
Allison Metcalfe, GM, LiveRamp TV, LiveRamp
Nandhu Nandhakumar, SVP, Office of the CTO, LG Electronics / LG Technology Center of America
Barry Nolan, CMO, Swrve
Erick Opeka, President, Cinedigm Networks, Cinedigm
Colin Petrie-Norris, CEO, XUMO
Jen Prenner, GM, Amazon Fire TV, Amazon
Dan Reich, SVP, Multiplatform Product Strategy & Development, Viacom International
Marty Roberts, CEO, Wicket Labs
Jonathan Ruff, Senior Director, Technical & Product Marketing, ARRIS
Andrew Runyon, VP, Client Partner, Merkle
Steven Schachter, VP, Business Development and Distribution, Cannella Response Television
Gary Schanman, SVP, Video Products, Charter
Jeff Shulz, CBO, Pluto TV
Anthony Smith-Chaigneau, Sr. Director Product Marketing, NAGRA
Paul Stathacopoulos, VP, Strategy & Execution, TiVo Corporation
Clint Stinchcomb, President & CEO, CuriosityStream
Stephen Strong, VP, Strategic Partnerships, Newsy
Benjamin Vallat, VP, Business Development and Strategic Partnerships, Twitch
Ravi Viswanathan, Strategic Partnerships Lead, Telco and Video Distribution, Google
Mitch Weinraub, Director - Advanced Video Products, Dish / AirTV
Don Wilcox, VP, Multiplatform Marketing & Content, PBS
Viviana Zarragoitia, VP, Three Point Capital
Oded Ben Zur, Senior Director, Product and Technical Marketing, Kaltura

To request data or an interview, contact Julia Homier, [email protected], 972-996-0214.

About Future of Video: OTT, Pay TV, and Digital Media
Parks Associates' inaugural entertainment event Future of Video: OTT, Pay TV, and Digital Media features new consumer research and insights on the changing video and digital media markets. www.futureofvideo.us

Julia Homier
Parks Associates
972-996-0214
[email protected]

SOURCE Parks Associates