Parks Associates: 60% of Smart Home Buyers Want a Device That Works With the Products They Already Own

CONNECTIONS™: The Premier Connected Home Conference addresses strategies of smart home players

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May 07, 2019, 08:43 ET

DALLAS, May 7, 2019 /PRNewswire/ -- A new Parks Associates report highlights the importance of interoperability, as 60% of US broadband households planning to buy a smart home product heavily favor solutions that work with the devices they already own. Among smart speaker owners planning to buy a smart home product, 64% want a device that works with their smart speaker. Race to Control the Smart Home Ecosystem: Attracting Partners also reports that purchase intentions for smart home products overall have increased from 35% in 2016 to 43% at the end of 2018, a 23% increase in two years.

Parks Associates: Smart Home Device Purchase Intentions

The report notes that smart speakers continue to shape the smart home experience for users by providing a simple and intuitive way for them to control and interact with other devices in the home. Parks Associates will address these key issues at its 23^rd-annual CONNECTIONS™: The Premier Connected Home Conference, May 21-23, 2019, in multiple sessions:

Interoperability: Technology Convergence and Expanding the Smart Home
Retailer Strategies and Smart Home Merchandising
Smart Home: Standalone Devices versus Whole Home Systems
Voice: Gateway to Connected Home Use Cases

"The smart home ecosystem is crowded with many leading devices, including smart thermostats, networked cameras, smart video doorbells, smart door locks, and smart light bulbs," said Chris O'Dell, Research Associate, Parks Associates. "As interoperability continues to increase in importance, companies that are vertically aligned or have the right 'works with' partnerships will have an advantage among likely buyers."

Speakers from leading companies will address new strategies creating a seamless experience for consumers, the changes voice has made on the smart home concept, and the impact of standalone devices versus whole system purchases on mass-market adoption.

Avi Barel, Director, Business Development, ULE Alliance
Alex Capecelatro, CEO, Josh.ai
Charles Cheevers, CTO, ARRIS representing Wi-Fi Alliance
Dan DiClerico, Home Expert & Smart Home Strategist, HomeAdvisor
Kristi Ebong, SVP, Strategy and GM, Orbita, Inc.
Aaron Emigh, CEO and Founder, Brilliant
David Friedman, CEO, Ayla
Pete Horton, VP, Market Development, Electrical Wiring Systems Division, Legrand
Linus Lundberg, Google Home + Nest Business Development, Google
Soren Lorentsen, Director, Global Business Development, SmartHome IoT, Silicon Labs
Katelyn Mason, Strategic Partner Development, Google Assistant
Elizabeth Mathes, Director, Smart Home, The Home Depot
Kathleen O'Hara, VP and GM, ServiceLive
Adam Sand, CEO, Shopkick
Matt Swatsky, VP, Residential Mid-Market Business, Lutron
Paul Williams, GM, Product Management & Growth, GE Lighting

CONNECTIONS™ sponsors include F-Secure, Alarm.com, Rapid Response Monitoring, Verisk, Amber, AmTrust Specialty Risk, Arlo, Audio Analytic, Ayla Networks, Bitdefender, Cirrent, Firedome, Johnson Controls, Lutron, Mnubo, Oaks Labs, PassiveBolt, Schlage, Support.com, Trusource Labs, ULE Alliance, Universal Electronics, Wi-Charge, Zigbee Alliance, Control4, Flo Technologies, Owlcam, Zen Ecosystems, HP, SAM Seamless Network, HelloTech, Inspire, and Alula. Connected Car Corner, by InstallerNet, will feature companies with specific solutions and technology for the connected car.

For more information, visit www.connectionsus.com. To request data or an interview, contact Sherrelle Lewis, [email protected], 972-996-0214.

ABOUT CONNECTIONS
CONNECTIONS™ is the premier connected home event hosting more than 650 executives from the connected entertainment, IoT, and smart home industries. CONNECTIONS™ provides networking opportunities combined with two days of visionary keynotes and conference sessions focused on technology adoption and trends, product and service forecasts, evaluation of new business strategies, and recommendations for strategic partnerships, monetization opportunities, and value-added service design. The event also features a research workshop highlighting Parks Associates' smart home insight consumer data.

Contact:
Sherrelle Lewis
Parks Associates
972-996-0214
[email protected]

SOURCE Parks Associates