Parents Take Note: Do You Know Which Pediatric Pain Relievers and Fever Reducers Are in Your Medicine Cabinet?

Dr. Jim Sears Discusses PediaCare® and Little Fevers® -- Among the First Single-Concentration Acetaminophen Brands with New Dosing Features to Hit Store Shelves

News provided by

Prestige Brands Holdings, Inc.

Sep 19, 2011, 08:15 ET

IRVINGTON, N.Y., Sept. 19, 2011 /PRNewswire/ -- Acetaminophen is one of the most commonly used pain and fever relievers for infants and children and is safe and effective when used as directed. Now, dosing has been made even easier for parents and safer for children as the new PediaCare® and Little Remedies® single-concentration acetaminophen products hit store shelves. The new standard concentration liquid acetaminophen products for infants and children under age 2 will be 160 mg/5 ml.

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What does this mean for parents?

"PediaCare and Little Remedies products have consistently been available for parents over the years," expresses Albert Hwang, Vice President, OTC Products for Prestige Brands, Inc. "The voluntary changes to single-concentration acetaminophen dosing demonstrate the continued commitment to accuracy, safety and innovation from PediaCare and Little Remedies."

As two of the leading children's pain relievers, both PediaCare® and Little Remedies® will also offer additional product enhancements, including age-appropriate dosing devices: Infant products will now contain a special dosing syringe and flow restrictors on the bottles; children's products, for ages 2 to 11 years, will have the bottles with flow restrictors and will continue to contain dosing cups. Both infant and children's formulations will continue to have weight-based instructions on the package, as well.

"While the new single-concentration for PediaCare and Little Fevers infants' and children's acetaminophen products are among the first brands to hit store shelves, parents should know that there will be a 'transition period' during which the existing concentrated infant products and the new standard strength acetaminophen infant PediaCare and Little Fevers products may be on store shelves simultaneously," says Hwang. "The new infant formula is less concentrated and the dose is therefore more than in the older infant formulation. And while reading and following package directions is always recommended to obtain accurate dosing instructions, it will be even more important while the two concentrations are available," says Hwang. Parents and caregivers should ask a healthcare professional if they have any questions, he adds.

The new PediaCare® and Little Remedies® products are available at drugstores, supermarkets and retailers nationwide. To learn more about the new acetaminophen dosing system for PediaCare® or Little Remedies®, visit www.pediacare.com, www.littleremedies.com or www.youtube.com/pediacare.

About Prestige Brands Holdings, Inc.

The Company markets and distributes brand name over-the-counter and household cleaning products throughout the U.S., Canada, and certain international markets. Core brands include Chloraseptic® sore throat treatments, Clear Eyes® eye care products, Compound W® wart treatments, The Doctor's® NightGuard® dental protector, The Little Remedies® and PediaCare® lines of pediatric over-the-counter products, Efferdent® denture care products, Luden's® throat drops and Dramamine® motion sickness treatment.

Related Links:

www.pediacare.com

www.littleremedies.com

www.youtube.com/pediacare

SOURCE Prestige Brands Holdings, Inc.