OpenText Launches Next Generation of Media Management

New Digital Asset Management Solution Allows Companies to Easily, Securely and Cost-Effectively Manage, Store and Use Digital Assets

News provided by

Open Text Corporation

Jan 21, 2015, 09:08 ET

WATERLOO, Ontario, Jan. 21, 2015 /PRNewswire/ -- OpenText™ (NASDAQ: OTEX, TSX: OTC), a global leader in Enterprise Information Management (EIM), today announced the latest version of OpenText Media Management. Featuring a completely redesigned HTML5 user experience, users have instant access to their projects and digital assets with the ability to customize the interface and find the information they need immediately.

As the storage and management of information has evolved, business, marketing, competitive and technology demands are requiring a transformation of the digital media supply chain, making digital asset management (DAM) integral to success. OpenText Media Management offers customers a DAM platform to support the evolving digital supply chain within an enterprise-grade, workflow oriented, create-to-consume ecosystem. With OpenText Media Management, organizations can securely manage and control their valuable digital assets and brand image as well as use digital assets throughout the enterprise and across all channels to reach customers.

"While many traditional DAM offerings are being pushed beyond their comfort zone, OpenText Media Management is engineered to respond to the ever-growing demands and pressures customers face," said Muhi Majzoub, senior vice president of engineering, OpenText. "With a simple yet powerful user experience, OpenText Media Management is much more than just DAM. It allows digital media transformation to offer customers unparalleled control and access to all their digital media content and workflows."

Using OpenText Media Management, customers can improve their:

Media Library—Store and manage digital assets, including video, audio, graphics and iconography, across local drives, file shares and legacy DAM systems, through a single, managed repository to easily retain, reuse and secure assets.
Digital Media Supply Chain—Supports the digital asset lifecycle process for business, marketing and digital transformation initiatives for e-commerce, global branding and media distribution. Delivering relevant customer experiences across multiple channels for cost-savings and productivity gain.
Omni-Channel Experience—Production and publishing capabilities for creating and using digital content, localizing and transforming content, maximizing exposure and interacting across any device or channel – digital and physical - for purposeful, intentional branding, identity and customer experiences.

OpenText Media Management simplifies creation to consumption workflows to help customers orchestrate and optimize all their video, images and rich media for the entire enterprise in one place. Media Management is the core platform for enterprise DAM solutions transforming the digital media supply chain and getting the right content and rich experiences to users on the platforms and devices they choose. The platform helps users find what they need, share and collaborate and use digital assets anywhere for more effective communication and rich experiences in marketing, sales, commerce and the entire enterprise.

Learn more about OpenText EIM:

Read OpenText CEO Mark Barrenechea's blog
Connect with OpenText:
- Twitter: @opentext
- LinkedIn: https://www.linkedin.com/company/opentext
- Facebook: http://www.facebook.com/opentext

About OpenText
OpenText is the leader in Enterprise Information Management, helping customers to create a Digital-First World by simplifying, transforming, and accelerating their information needs. Over 100,000 customers already use OpenText solutions, either on premises or in our cloud. For more information about OpenText (NASDAQ: OTEX; TSX: OTC), please visit: www.opentext.com.

Certain statements in this press release may contain words considered forward-looking statements or information under applicable securities laws. These statements are based on OpenText's current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which the company operates. These statements are subject to important assumptions, risks and uncertainties that are difficult to predict, and the actual outcome may be materially different. OpenText's assumptions, although considered reasonable by the company at the date of this press release, may prove to be inaccurate and consequently its actual results could differ materially from the expectations set out herein. For additional information with respect to risks and other factors which could occur, see OpenText's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and other securities filings with the SEC and other securities regulators. Unless otherwise required by applicable securities laws, OpenText disclaims any intention or obligations to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Copyright ©2015 Open Text Corporation. OpenText is a trademark or registered trademark of Open Text SA and/or Open Text ULC. The list of trademarks is not exhaustive of other trademarks, registered trademarks, product names, company names, brands and service names mentioned herein are property of Open Text SA or other respective owners. All rights reserved. For more information, visit: http://www.opentext.com/who-we-are/copyright-information.

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SOURCE Open Text Corporation