OpenMarket Powers Mobile Donations for BBB Mobile Giving Foundation

SEATTLE, July 10, 2013 /PRNewswire/ -- OpenMarket (www.openmarket.com), a leading enterprise mobile engagement company, today announced its efforts with the BBB Mobile Giving Foundation to support SMS donations for non-profit organizations and causes. By texting donations to short codes, consumers and businesses can easily make a difference with charities that inspire them.

With the rise in mobile messaging in the US and around the world, SMS is a ubiquitous technology that is available on almost any mobile device, and as such, plays a vital role in how people communicate. To that end, OpenMarket and the BBB Mobile Giving Foundation have supported notable mobile giving programs for national and local non-profits this year ranging from disaster response to the Oklahoma tornadoes, funding cancer research and housing support to families of cancer patients, and providing support to youth drug and alcohol recovery programs. 

OpenMarket's cloud-based messaging platform facilitates the reliable and secure sending of text-based mobile giving campaigns to ensure successful delivery to all donors and recipients. Particularly during large scale national, public responses,  OpenMarket's mobile network infrastructure enables the Foundation to process high volumes of SMS messages that allow them to place a donation on the consumer's wireless bill with the explicit permission of the donor.

"The BBB Mobile Giving Foundation is constantly looking for better ways to empower non-profits and advance their efforts with mobile technology," said Jay Emmet, General Manager of OpenMarket. "SMS donations are an excellent example of the immediate impact that mobile messaging can have on peoples' lives, and OpenMarket ensures that these critical messages and funds are sent and received easily and reliably."

According to recent research from the Pew Internet Project, 9 percent of U.S. adults have texted a charitable mobile donation, and that number is growing. "Mobile giving is a social innovation that brings value to almost all mobile device users," said Jim Manis, Founder and CEO of the BBB Mobile Giving Foundation.  "Mobile giving is a powerful way for both individuals and commercial brands to engage with causes and give back to society. We look to trusted partners like OpenMarket to help us and the wireless operators facilitate a seamless user experience by providing a reliable and secure service and the scale to handle increasing message volumes and time-sensitive campaigns.  We feel privileged to have compiled a broad base of sponsors and partners who share the mission of applying trusted mobile solutions for social good. "

Through the BBB Mobile Giving Foundation, non-profits can leverage the ubiquity and reach of mobile without the complexity, expand and cultivate a new base of givers and create ongoing donor interaction. In recent years, donations of $60 million for more than 1,000 charities have been enabled by mobile technology, according to the BBB Mobile Giving Foundation.

About OpenMarket
OpenMarket, a subsidiary of Amdocs, powers mobile business. We provide a comprehensive set of mobile solutions for enterprises to engage and transact with their customers via their mobile devices. Clients depend on OpenMarket for our superior domain expertise, global scale, demonstrated performance, and industry leading reliability. OpenMarket's intelligent, integrated platform provides deep mobile operator connections with global network reach. For more information, visit www.openmarket.com.

About Amdocs
For 30 years, Amdocs has ensured service providers' success and embraced their biggest challenges. To win in the connected world, service providers rely on Amdocs to simplify the customer experience, harness the data explosion, stay ahead with new services and improve operational efficiency. The global company uniquely combines a market-leading BSS, OSS and network control product portfolio with value-driven professional services and managed services operations. With revenue of $3.2 billion in fiscal 2012, Amdocs and its 20,000 employees serve customers in more than 60 countries.

Amdocs: Embrace Challenge, Experience Success.

For more information, visit Amdocs at www.amdocs.com.

Amdocs' Forward-Looking Statement
This press release includes information that constitutes forward-looking statements made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995, including statements about Amdocs' growth and business results in future quarters. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be obtained or that any deviations will not be material. Such statements involve risks and uncertainties that may cause future results to differ from those anticipated. These risks include, but are not limited to, the effects of general economic conditions, Amdocs' ability to grow in the business markets that it serves, Amdocs' ability to successfully integrate acquired businesses, adverse effects of market competition, rapid technological shifts that may render the Company's products and services obsolete, potential loss of a major customer, our ability to develop long-term relationships with our customers, and risks associated with operating businesses in the international market. Amdocs may elect to update these forward-looking statements at some point in the future; however, the Company specifically disclaims any obligation to do so. These and other risks are discussed at greater length in the Company's filings with the Securities and Exchange Commission, including in our Annual Report on Form 20-F for the fiscal year ended September 30, 2012 filed on December 11, 2012 and our quarterly 6-K forms furnished on February 12 and May 16, 2013.

SOURCE OpenMarket

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