ONYX Graphics, Inc. Invites SGIA Attendees to "Stump the Color Scientist"

SALT LAKE CITY, Sept. 24, 2012 /PRNewswire/ -- ONYX Graphics, Inc. is inviting attendees to the Specialty Graphic and Imaging Association (SGIA) annual exhibition to "Stump the Color Scientist." Rohit Patil, ONYX Graphics Color Scientist, will be on hand to answer any questions – from wide format workflow to ICC profile generation and various color management topics in-between – posed by visitors. He will be in the ONYX Graphics booth 2779 at the SGIA exhibition, October 18-20, at the Las Vegas Convention Center.

(Logo: http://photos.prnewswire.com/prnh/20120112/MM29924LOGO)

Rohit's interests lie in the area of color management and digital color imaging, especially researching improvements to profiling workflows, device modeling, tone mapping and gamut mapping algorithms. "When consulting with Rohit on ICC profiling issues, he was able to get to the 'fine grain' knowledge level that I needed," said Steve Turnbull, Senior Manager, Color Management Services for ARC[1], a leading provider of specialized document solutions to businesses of all types with emphasis in the commercial reprographics industry. "He knows the subject matter more thoroughly than anyone I know. While color theory can be a dense subject, Rohit explained everything in clear and concise terms that were easy to understand and – more importantly – easy to implement in our operation."

The types of questions anticipated include:

• How can I match colors across printers / media?
• How do I create a profile that saves ink, or make sure grays do not have a color cast under different lighting?
• How do I profile backlit media?
• Why do I need a color measurement device for profiling?
• What is the difference between input and output ICC profiles?
• Which rendering intent do I select when printing? And what does black point compensation offer me?

SGIA attendees are encouraged to bring their most challenging color management questions to the ONYX Graphics booth to see if they can "Stump the Color Scientist." He will be available during the following times:

• Thursday, October 18:  10:30 am to 12:00 pm and 2:30 pm to 4:00 pm
• Friday, October 19:  2:30 pm to 4:00 pm
• Saturday, October 20:  10:30 am to 12:00pm

SGIA Color Management Zone

Color management is a primary concern of wide format print service providers as evidenced by the creation of a dedicated new Color Management Zone[2] at SGIA. Rohit will be presenting "Simply Beautiful Color in Just a Few Steps," in the Color Management Zone on Friday, October 19 from 10:00-11:00 am, where he will help demystify the color profiling process with a show-and-tell presentation about how to quickly and easily create high quality color profiles.

About Rohit Patil

In 2004, Rohit Patil received his master's degree in color science from the Munsell Color Science Laboratory at Rochester Institute of Technology, one of the premier color research institutes in the world. He is one of the principal creators of ONYX Graphics' proprietary ICC engine and has co-authored papers related to color management for conferences and journals. Rohit jointly holds two patents[3] related to wide format print workflow. He also co-authored the interactive poster "3D Simulation of Prints for Improved Soft-Proofing," which won the Cactus Award for Best Poster[4] at the 12th Color Imaging Conference in 2004.

About ONYX Graphics

ONYX Graphics, Inc. helps companies improve their bottom line results by reducing printing costs and increasing productivity. ONYX Graphics develops and markets commercial printing software and solutions for the digital color printing marketplace. By combining color science, image processing and print production knowledge, ONYX Graphics delivers powerful, reliable printing workflow solutions. ONYX Graphics products include ONYX^® Thrive^TM print workflow software; ONYX ProductionHouse^TM, ONYX PosterShop^® and ONYX RIPCenter^TM RIP software; and the SmartApps^TM line of plug-ins including SmartApps Sign&Banner, SmartApps VehicleWraps and SmartApps PitStop Pro.

"ONYX," the ONYX logo and "ONYX PosterShop" are registered trademarks, and "ONYX ProductionHouse," "ONYX RipCenter," and "SmartApps" are trademarks, of ONYX Graphics, Inc. All product and company names are trademarks or registered trademarks and are the property of their owners and are respectfully acknowledged.

[1] For more information on ARC, visit www.e-arc.com

[2] For more information on the Color Management Zone at SGIA, visit www.sgia.org/events/current_expo/sgia12/zones/colormgmt.cfm

[3] "Area-based calculation of ink usage," pat. no. 8047626 jointly held with D. Derhak, M. Despain and M. Derhak. "Gamut maximizing black generation for printers," pat. no. 7573611 jointly held with M. Derhak.

[4] To read more about this award, visit www.imaging.org/ist/publications/reporter/issues/Reporter19_6.pdf, page 13.

SOURCE ONYX Graphics, Inc.