OneStopPlus.com® Introduces Second Issue of Curvy Women's Lifestyle Publication OSP MAG®
Follow-Up to Successful Initial Edition Focuses on "Taking Risks" in Fashion
NEW YORK, Feb. 15, 2012 /PRNewswire/ -- OneStopPlus.com®, a division of Redcats USA and the world's first and only web-mall for plus-size women and big & tall men, announces the launch of the second issue of OSP MAG®, the lifestyle publication created by OneStopPlus.com®, which is designed as a manual for all curvy women. The succeeding issue to OneStopPlus.com's® inaugural edition arrived at 100,000 customer's homes on February 13, 2012, continuing to provide plus-size women with unique and informative articles and style guides.
With a theme of, "Just the Right Amount of Wrong," the new issue of OSP MAG® focuses on taking risks and chances with fashion choices by breaking previously held rules. Feature topics in this include: articles surrounding inspirational celebrities, makeovers that motivate women to reach their personal best, as well as fashion, accessory and beauty trends. The articles, tips and advice seek to empower the plus-size woman in all aspects of her life, by speaking to her in her own language.
"The plus-size fashion industry is breaking barriers," notes Nancy LeWinter, Editor of OSP MAG®. "What was once viewed as 'wrong' is now embraced. It's the perfect reflection of a constantly evolving industry and we continue to provide this innovative platform to showcase plus-size beauty with this 2nd issue."
"In the new issue of OSP MAG®, we are yet again, striving to provide plus-size women with the best and most comprehensive style offerings and quality editorial for her lifestyle," says Jim Lofgren, VP of OneStopPlus.com®. "We are proud to continue rapidly expanding our successful OneStopPlus.com® portfolio, as evidenced by the release of this second issue, which solidifies that our content is becoming a trusted source for the curvy woman."
The positive reception from the first issue of OSP MAG® has resulted in a 100% increase in circulation, as well as in new advertisers including Ulla Popken and City Chic, who have joined original advertisers such as: Fullbeauty.com, Jessica London®, Roaman's®, Woman Within®, Avenue®, Simply Be, FragranceNet.com, Palm Beach Jewelry and BrylaneHome®. As a result of the magazine's continued success, OneStopPlus.com® will be producing a third issue of OSP MAG®, scheduled for release in June 2012.
OneStopPlus.com® is the #1 destination to shop for plus sizes, an online marketplace featuring thousands of brands and products that are specifically targeted to plus size customers. Proprietary brands in the OneStopPlus portfolio include: OneStopPlus.com®, Woman Within® (WomanWithin.com), Roaman's® (Roamans.com), Jessica London® (JessicaLondon.com), Full Beauty® (fullbeauty.com), KingSize® (KingSizeDirect.com), BrylaneHome® (BrylaneHome.com) and Bargain Catalog Outlet - BCO® (BCOutlet.com).
For more information, please visit: http://www.onestopplus.com/, our Facebook page and follow us on Twitter @onestopplus. For media inquiries, please contact: 5W Public Relations.
About Redcats USA
Redcats USA is a dynamic, web-driven home-shopping leader with numerous successful brands and specialized e-commerce sites in its portfolio: OneStopPlus.com®, AVENUE®, Woman Within®, Jessica London®, Roaman's®, fullbeauty.com, KingSize®, BrylaneHome®, Bargain Catalog Outlet – BCO®, The Sportsman's Guide® , Bargain Outfitters®, Boating Savings®, Work Wear Savings®, TGW.com - The Golf Warehouse®, Baseball Savings®, Softball Savings® and Soccer Savings®. Redcats USA offers a wide range of value and quality driven merchandise categories, including men's and women's plus-size apparel, home and lifestyle products, and sporting goods/outdoor gear. Redcats USA is a Redcats company.
About Redcats
Redcats is a leading worldwide online retailer for fashion and home furnishings. The group gathers 17 European and US based brands in 31 countries: Avenue®, Woman Within®, Jessica London®, Roaman's®, KingSize®, BrylaneHome®, OneStopPlus.com®, The Sportsman's Guide®, TGW.com - The Golf Warehouse®, Ellos, La Redoute, Vertbaudet, Cyrillus, Somewhere, Daxon, Stella McCartney Kids and Castaluna. In 2010, Redcats generated 3.436 billion euros of sales including 54% on Internet and employs over 14,000 associates. Redcats distribution network combines more than 70 e-commerce sites, nearly 600 stores and around 30 catalogues for 26 million active customers. Redcats is a PPR Company. For any further information: www.redcats.com
Media Contacts:
5W Public Relations
Jocelyn Kahn / Chloe Gallo
[email protected] / [email protected]
212-999-5585
SOURCE OneStopPlus.com
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