Omni Hotels & Resorts Launches Teen Connection Program

Omni Berkshire Place Launches Program Designed to Connect Teen Guests to a Teen Concierge via Social Media

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Jun 19, 2012, 10:00 ET

IRVING, Texas, June 19, 2012 /PRNewswire/ -- This summer, Omni Hotels & Resorts is offering teens a travel experience just for them through its one-of-a-kind, socially-centered Teen Connection program. Guests who stay at select locations this summer can engage with the property's Teen Concierge for their insider's perspective of activities, restaurants and attractions. They can also text or email with the teen, a local market expert, or chat via Twitter and Facebook.

"Parents often like to unplug and unwind when on vacation, but teens like to stay active and constantly connected via social means – we designed the program for them," said Caryn Kboudi, vice president of corporate communications. "Omni is committed to making teens feel important instead of stuck between kid-friendly and adult activities."

The Teen Connection program has begun at the Omni Berkshire Place in New York City with David Strebel, 18. At the luxury hotel in the heart of Midtown at 52nd and Madison, teens can contact David for recommendations. David is a recent high school graduate who enjoys visiting museums, concerts at the Beacon Theatre, burgers and milkshakes at Shake Shack, shopping in SoHo and skateboarding through Central Park. The son of the hotel's general manager, Peter Strebel, David and his family have lived at the Omni Berkshire Place for three years.

The Omni Chicago Hotel, Omni Shoreham Hotel, Omni Parker House, Omni Orlando Resort at ChampionsGate, Omni Amelia Island Plantation Resort and Omni Hilton Head Oceanside Resort are also participating in the program.

The Teen Connection program is Omni's first teen-targeted initiative created in concert with its newly formed Omni Teen Advisory Board (OTAB), a select group of well-traveled teenagers who provide ideas and feedback to help create memorable experiences for teens. The OTAB is currently helping with the implementation of the Teen Connection program, with plans to include coffee meet-ups and amenity baskets with snacks and discount cards at local attractions.

Guests may visit omnihotels.com or call 1-800-The-Omni. Travelers or media can also follow Omni at Facebook.com/OmniHotels, Twitter.com/OmniHotels or Twitter.com/OmniHotelsPR.

About Omni Hotels & Resorts
Omni Hotels & Resorts creates genuine, authentic guest experiences that take guests on "A Total Departure" to 50 distinct luxury hotels and resorts in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each Omni showcases the local flavor of the destination while featuring four-diamond services, signature restaurants, Wi-Fi connectivity and unique wellness options. Known for its award-winning, personalized service, Omni leaves a lasting impression with every customer interaction, with a heightened level of recognition and rewards delivered through its Select Guest loyalty program and the company's "Power of One" associate empowerment program. Earlier this year, Omni's loyalty program was further expanded with the launch of the GHA Discovery® loyalty program expanding numerous benefits on a worldwide basis as a member of the Global Hotel Alliance. The brand is frequently recognized by top consumer research organizations and leading media outlets. To get additional information or book accommodations, visit omnihotels.com or call 1-800-The-Omni.

About the Omni Berkshire Place
The recently-renovated Omni Berkshire Place embodies modern elegance and sophistication in Midtown Manhattan's most sought-after location. Located on Madison Avenue just steps from 5th Avenue shopping, museums and Broadway, the Omni Berkshire Place is the perfect destination for the leisure traveler, while the hotel's services and amenities appeal to those looking for a world-class business hotel in New York. The residential design of this spacious Big Apple gem surrounds guests with a peaceful ambiance and modern design in the heart of New York City. Featuring contemporary artwork and mahogany furnishings, the rooms are ideal for every need. The hotel was honored on Travel + Leisure's prestigious T+L 500 List of World Best Hotels for 2010.