Olivari® Mediterranean Olive Oil Debuts With Exclusive Pop-Up Pour Spout
New olive oil emphasizes Mediterranean lifestyle, bringing people and flavors together
ROME, N.Y., Sept. 17 /PRNewswire/ -- Olivari® Mediterranean Olive Oil recently hit store shelves, making it easier for consumers to use, pour, and enjoy good food and flavors at the same time. Emphasizing the Mediterranean way of life, Olivari® Mediterranean Olive Oil strives to help consumers achieve a healthy, balanced lifestyle.
(Photo: http://photos.prnewswire.com/prnh/20100917/NY66870 )
(Photo: http://www.newscom.com/cgi-bin/prnh/20100917/NY66870 )
"So many people think of olive oil as a commodity item, but Olivari® Mediterranean Olive Oil offers more for consumers," said Eryn Balch, marketing manager for Olivari®. "Our exclusive pop-up pour spout makes it easier to use and enjoy. Its authentic Mediterranean roots encourage enjoying the simple things in life – good food, good friends and good times."
Olivari® is the only olive oil that features an exclusive pop-up pourer. Upon opening the cap, cooks, hosts and casual olive oil users will find a built-in pour spout that allows for easy and even pouring, drizzling and finishing. And when consumers are done, their olive oil can be stored with security too. The pop-up pourer retracts back into the bottle when re-capped to help ensure fresh taste every time.
Olivari® sources its premium olive oils from the Mediterranean region, including Greece, Italy, Morocco, Spain, Tunisia and Turkey. Each Olivari® olive oil variety is carefully blended to deliver a subtle, fruity aroma and fresh flavor that reflects the authentic Mediterranean diet. Olivari® Mediterranean Olive Oils naturally have no cholesterol, trans fats, sodium or carbohydrates, providing a perfect substitute for butter, margarine, cooking fats and high-calorie dressings.
"Whether you're throwing an impromptu party, an al fresco brunch, or preparing a weeknight meal, Olivari makes it easy to create good food and memorable times," Balch added.
Olivari® Mediterranean Olive Oil is available in three varieties – extra virgin, classic and extra light taste – and can be found at Walmart Supercenters nationwide and retailers throughout the New England area. Approximate retail value is $5.99 for a 17 ounce bottle. For more information and recipe ideas, visit www.olivarimediterranean.com. To view and subscribe to more news from Olivari®, visit http://www.pitchfeed.com/olivarimediterraneanoliveoil/28249.
About Sovena USA
With a global presence servicing more than 70 countries, the Sovena Group is the second largest olive oil company in the world. The country's largest importer of olive oil, Sovena USA distributes Olivari® Mediterranean Olive Oil and GEM®, in addition to supplying more than 50 percent of all private label olive oil sold in the U.S. Sovena USA offers a full portfolio of edible oils including olive, organic and high-volume frying oils, and a complete line of vinegars. Based in Rome, NY, its state-of-the-art bottling facility is complemented by an on-site quality control lab – the only lab of its kind on U.S. soil, which helped make it the first olive oil plant in the world to obtain Safe Quality Food (SQF) certification. For more information, visit www.olivarimediterranean.com or www.sovenausa.com.
SOURCE Sovena USA
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