OfficeMax Announces Mobile Products and Assisted Sale Pilot with RadioShack
Selected OfficeMax Stores to Test RadioShack Mobile Offering to Drive Traffic and Maximize Selling Space
NAPERVILLE, Ill., Nov. 16, 2011 /PRNewswire/ -- OfficeMax® Incorporated (NYSE: OMX), a leader in office supplies, technology and services, today announced a strategic pilot with RadioShack Corp. (NYSE: RSH), a leading national retailer of innovative mobile technology products and services, as well as products related to personal and home technology and power supply needs. Under this agreement, OfficeMax will pilot the RadioShack Mobile offering in the San Francisco market beginning in January 2012. As part of this pilot program, RadioShack employees will offer mobile products and services, including prepaid and postpaid wireless products, accessories and service plans, as well as assist in selling OfficeMax consumer electronics products and services, in approximately 15-20 OfficeMax stores.
"We are evaluating a range of strategic retail partnership arrangements that will improve store productivity and make our stores a highly attractive destination to our customers," said Ravi Saligram, President and Chief Executive Officer. "We are excited to bring in RadioShack's expertise in providing wireless solutions and consultative sales expertise which will complement our enhanced technology offering in our upcoming pilot."
About OfficeMax
OfficeMax Incorporated (NYSE: OMX) is a leader in both business-to-business office products solutions and retail office products. The OfficeMax mission is simple. We help our customers do their best work. The company provides office supplies and paper, in-store print and document services through OfficeMax ImPress®, technology products and solutions, and furniture to businesses and individual consumers. OfficeMax customers are served by approximately 30,000 associates through direct sales, catalogs, e-commerce and nearly 1,000 stores. Since 2007, OfficeMax Goodworks programs have served communities and schools, contributing more than $14 million in grants and supplies to support teachers and classrooms. To find the nearest OfficeMax, call 1-877-OFFICEMAX. For more information, visit www.officemax.com.
All trademarks, service marks and trade names of OfficeMax Incorporated used herein are trademarks or registered trademarks of OfficeMax Incorporated. Any other product or company names mentioned herein are the trademarks of their respective owners.
OfficeMax Contacts
Mike Steele
630 864 6826
Tony Giuliano
630 864 6800
SOURCE OfficeMax Incorporated
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