Office Space Tops the Wishlist for Potential Home Shoppers

Most Americans want to work from home after the pandemic, and many would consider a move to more comfortably do so

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May 28, 2020, 08:00 ET

SEATTLE, May 28, 2020 /PRNewswire/ --

About two-thirds of Zillow survey respondents say they're working from a room that's not a dedicated home office.
Most Americans working from home say they'd consider a move if allowed to work remotely long-term, and many of those have a dedicated office -- or at least more space to help find a quiet spot to work -- at the top of their wishlist.
Listings mentioning a home office have jumped about 10% since April 2019.

The sudden and unexpected shift to remote work for many Americans has put a premium on walls, doors and extra space as millions search for a quiet and comfortable place to work. A new survey from Zillow® found a majority are making do without a dedicated home office for now, and many say they'll consider a move to a home with more space if working remotely becomes a long-term reality.

A third of respondents in a recent Zillow survey[i] report working from a home office currently, with the rest forced to repurpose another area of their home such as a living room, dining room or bedroom into an office space. Working out of a shared space that's not designed to support long hours in front of a computer can bring distractions and other frustrations -- especially as open concept layouts have soared in popularity in the past few years -- suddenly putting a premium on a quiet, separated workspace.

For that reason, additional Zillow survey data[ii] show most Americans working from home due to COVID-19 are reimagining what they want in a home and would ultimately consider moving if given the flexibility to continue working remotely after the pandemic subsides. When asked why they would consider a move, the top reasons revolved around a home's characteristics, not its location or affordability. The most common responses were to live in a home with a dedicated office space or to live in a larger home, while the reasons cited least often had to do with where homes were located -- moving to a more- or less-dense area, or near a vacation destination.

Zillow search traffic trends seem to back up these results. Many Americans appear to be considering a move for a home with their desired features, as Zillow traffic on for-sale listings was up almost 50% from last year in mid-May[iii], but location preferences do not appear to have changed much. The share of those views going to urban, suburban and rural listings has barely changed since last year.

"In thinking about the long-term effects of the COVID-19 pandemic, remote work stands out as perhaps the biggest change agent," said Skylar Olsen, senior principal economist at Zillow. "Changes in the options available to us can shift our preferences and decision making. Remote work allows for precious time savings without a commute and potentially more affordable living away from job centers, but it can come with productivity and sanity costs without the proper tools. Those costs can be mitigated by certain home features, namely a quiet and secluded place to work, so we may see a growing premium on homes with room for an office or other place to comfortably work, which could in turn shift the types of new homes that come on the market."

Sellers seem to be getting wise to this shift in preferences -- a home office was mentioned in 8.2% of all for-sale listings in April, about a 10% jump from the previous year -- and they may begin to affect the types of new homes built in the future. Pyatt Builders has already seen dedicated home office spaces grow in popularity and expects that growth to continue, while Berks Homes expects future home offices to be kept separate from other spaces with more insulation for better privacy. When considering a home office space in a new home or as part of a remodel, Zillow Design Expert Kerrie Kelly recommends prioritizing natural light and ventilation.

Telecommuting is, of course, only an option for some -- the Pew Research Center estimated 40% of American workers held jobs in February that could potentially be performed remotely -- and it remains to be seen how many employers will adopt more flexible remote work policies when they reopen their workplaces. Any noticeable shifts in the housing market from a growing desire for a home office space would likely happen slowly over many years if recent trends hold moving forward.

Reasons Respondents Are Likely to Consider Moving, If Given the Option to Work From Home
Reason	% Selected
To live in a home with a dedicated office space	31%
To live in a larger home	30%
To live closer to friends and/or family	29%
To live in a home with more rooms	29%
To live in a more affordable home	28%
To live in a home with more outdoor space	27%
To live in a less-dense area with fewer neighbors	25%
To live in/nearby a vacation destination	20%
To live in a more-dense area with more neighbors	15%
Other	3%

About Zillow
Zillow, the top real estate website in the U.S., is building an on-demand real estate experience. Whether selling, buying, renting or financing, customers can turn to Zillow's businesses to find and get into their next home with speed, certainty and ease.

In addition to for-sale and rental listings, Zillow Offers buys and sells homes directly in dozens of markets across the country, allowing sellers control over their timeline. Zillow Home Loans, our affiliate lender, provides our customers with an easy option to get pre-approved and secure financing for their next home purchase.

Millions of people visit Zillow Group sites every month to start their home search, and now they can rely on Zillow to help them finish it — with the same confidence, ease and empowerment they've come to expect from real estate's most trusted brand.

Launched in 2006, Zillow is owned and operated by Zillow Group, Inc. (NASDAQ:Z and ZG) and headquartered in Seattle.

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[i] These results reflect the responses to a survey conducted by Zillow between April 17-21. The 171 respondents were Zillow customers and agent partners and do not comprise a nationally representative sample.
[ii] This survey was conducted online within the United States by The Harris Poll on behalf of Zillow from May 4-6, 2020 among 2,065 U.S. adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact [email protected].
[iii] As of the seven days ending May 17, including all page views of for-sale homes on Zillow.com and the Zillow app, and excluding those from real estate agents and other professional users.

SOURCE Zillow