NYCM Insurance Awards New York State High Schools $30,000 for Student Videos in "Dangers of Distracted Driving" Contest

Voting Now Open for People's Choice Award

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Mar 28, 2012, 09:19 ET

EDMESTON, N.Y., March 28, 2012 /PRNewswire/ -- NYCM Insurance has awarded $30,000 to three New York state high schools whose students produced winning videos in the "Dangers of Distracted Driving" contest. Students at East Syracuse-Minoa Central High School in East Syracuse, N.Y., won first prize and received $15,000 for the school. Students at Millbrook High School in Millbrook, N.Y., were awarded second place and earned $10,000 for the school, and students at Canandaigua Academy in Canandaigua, N.Y., captured third place and earned $5,000 for the school. View the winning videos at www.nycm.com.

The top 30 videos, as determined by a panel of teens and parents of teens selected by NYCM, are now eligible for the "People's Choice Award." NYCM also will award $500 to the student(s) who created the video that earns the most "likes" on YouTube. Voting is now open at www.nycm.com and ends April 30, 2012.

"We were very inspired and impressed by the creativity the students showed in communicating the dangers of distracted driving," said Tom McDaniel, vice president for e-Commerce at NYCM Insurance. "In a very powerful and moving way, the videos demonstrate what can happen when drivers take their eyes off of the road and hands off of the wheel."

Motor vehicle accidents are the leading cause of death for teens ages 15 to 20, and distracted driving is often the culprit. In fact, 16 percent of all drivers under the age of 20 involved in fatal crashes were distracted. In addition to texting, drivers can also be distracted by: using a cell phone, eating and drinking, talking, grooming, using a navigation system, surfing the internet, or changing the radio station, CD, or MP3 player.

"Our goal for the video contest was for teens to educate themselves and others about the dangers of distracted driving to bring about change," said McDaniel. "We hope that by producing and seeing these videos, drivers will consciously avoid any action that takes their mind off of driving."

NYCM's Dangers of Distracted Driving Video Contest attracted 159 entries from ninth through twelfth graders enrolled in public schools throughout the state.

NYCM Insurance, headquartered in Edmeston, N.Y., is a property and casualty insurance carrier that has been providing coverage to residents and businesses in New York since 1899. The company offers automobile, homeowner, mobile home, umbrella and commercial policies and is rated A+ by A.M. Best Company. For more information, call 1-800-234-6926 ext. 2624 or visit www.nycm.com.

SOURCE NYCM Insurance