Numericable, the French Cable Operator, to Deliver Standardized TV Volume Levels

SANTA ANA, Calif., May 4 /PRNewswire-FirstCall/ -- SRS Labs (Nasdaq: SRSL), the industry leader in surround sound, audio, and voice technologies, announced today that it has formed its first strategic partnership within Europe with Numericable, the cable television operator in France, to deliver standardized HD and SD broadcast volume levels within all of its new and existing set-top boxes, through the implementation of SRS TruVolume™.

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"SRS TruVolume is without question the most effective audio leveling solution available on the market. We're proud to announce our partnership with Numericable, and welcome the unique opportunity to help them become the first European operator to deliver standardized TV volume levels," said Gordon Schenk, Managing Director of Business Development for SRS Labs. "The most common and globally universal TV viewing complaint is abrasive volume fluctuations, and we can declare with confidence that TruVolume-equipped set-top boxes intuitively eliminate this problem for good."

SRS TruVolume is an advanced, intelligent volume control solution that eliminates the irritating volume fluctuations from television programming, commercials, DVDs, CDs, streaming content, and video games, resulting in a more enjoyable and level audio experience.

"At Numericable, we strive to provide our customers with an optimized entertainment experience, and through the support of the SRS TruVolume solution we can now deliver standard volume playback across HD and SD broadcast channels and on-demand video content, allowing us to put High Def channels first in the program guide," said Philippe Le May, Chief Technology Officer for Numericable.

A recent MarketTools consumer study revealed that more than 65-percent of consumers would be "happy" to "very happy" to learn that their cable or satellite provider provides a volume leveling solution, such as SRS TruVolume. Meanwhile, this same study indicated that more the 1/3 of consumers would be willing to switch to another provider in order to be free from drastic volume fluctuations.

TruVolume is now being delivered by Numericable as a firmware upgrade for compatible set-top boxes. This new partnership with Numericable has further solidified SRS Labs' position as the de facto standard for all audio post-processing applications.

Companies that are interested in learning more about, or enabling SRS TruVolume within their products are invited to contact SRS by clicking here.

About SRS Labs, Inc.

Founded in 1993, SRS Labs is the industry leader in audio signal processing for consumer electronics.  Beginning with the audio technologies originally developed at Hughes Aircraft, SRS Labs holds over 150 worldwide patents and is recognized by the industry as the foremost authority in research and application of audio post processing technologies based on the human auditory principles. Through partnerships with leading global CE companies, semiconductor manufacturers and software partners, SRS is recognized as the de facto standard in audio enhancement, surround sound, volume leveling and voice processing technologies. SRS solutions have been included in over one billion electronic products sold worldwide including flat panel HDTVs, STBs, mobile phones, portable media devices, PCs and automotive entertainment. SRS Labs supports its partners around the globe with a network of offices in regions including the U.S., China, Europe, Japan, Korea and Taiwan. For more information, visit www.srslabs.com. Visit SRS Labs' blog at soundingoff.srslabs.com, on Facebook at www.facebook.com/srslabs or on Twitter at http://www.twitter.com/srslabs.

About Numericable

Numericable is the only French cable operator. Numericable delivers broadcast TV, high speed Internet access and phone services. Numericable's  TV broadcast offer includes 220 TV channels including more than 15 high definition channels, a wide video-on-demand services with more than 12,000 programs and catch-up TV. More information can be found on www.numericable.fr

Except for historical information contained in this release, statements in this release, including those by Mr. Schenk, may constitute forward-looking statements regarding our assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management.  While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect the Company's actual results and may cause results to differ materially from those expressed in forward-looking statements made by or on behalf of the Company. Some of these factors include the acceptance of new SRS Labs' products and technologies, the impact of competitive products and pricing, the timely development and release of technologies by the Company, general business and economic conditions, especially in Asia, and other factors detailed in the Company's Form 10-K and other periodic reports filed with the SEC.  SRS Labs specifically disclaims any obligation to update or revise any forward-looking statement whether as a result of new information, future developments or otherwise.

SOURCE SRS Labs, Inc.

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