Nothing But Gold Launches Recessionista.com With Former CNBC Anchor Nicole Lapin at the Helm
Recessionista.com Provides Female-Focused Lifestyle Content for Living Fabulously in a Tough Economy
NEW YORK, Nov. 1, 2011 /PRNewswire/ -- Today, Nothing But Gold (NBG) Productions announced the launch of Recessionista.com, the first in a series of media platforms to produce female-focused career, lifestyle and personal finance content geared toward an 18-34 year old demographic with no other option for quality content on such topics. The new site will offer accessible financial guidance and investing advice to young women who aspire to be frugal, but still fabulous, during the economic recession.
In addition to providing women with practical career advice such as "5 Things NEVER to Wear to Work" or "How to Play to Your Work Weaknesses," the site will aim to decode often intimidating financial topics in an easy-to-navigate laywoman's format.
"It is not a coincidence that Recessionista is the first initiative launched by Nothing But Gold Productions," said Nicole Lapin, CEO of Nothing But Gold. "The financial journalism world is devoid of content specifically geared towards women my age. We are in dire need of advice and information to intelligently guide our financial decisions in a fun, sassy, non-judgey way."
Recessionista will provide money-saving tips and candid advice for building a career and thriving in the workplace. The site will also feature celebrity interviews and profiles of successful female entrepreneurs.
"Ladies talk about everything personal before they talk about money," Lapin added. "Recessionista opens up the conversation once and for all and proves that discussing money isn't as scary as it seems."
Recessionista readers will also enjoy exclusive deals on brand-name clothing, beauty, wellness and entertainment retailers through the site's "Deals and Steals" section. Recessionista and its corresponding Twitter feed, @gorecessionista, will also offer readers breaking news on the latest sales on the Web before companies announce them to the public.
"It was extremely important for me to not only talk about how every woman can navigate and succeed through this challenging economic time, but actually help her do just that," Lapin said.
About Nothing But Gold
Nothing But Gold (NBG) is a multimedia production company that creates accessible financial news across broadcast, online and print platforms. Founded by former CNBC and CNN anchor Nicole Lapin in 2011, NBG develops, hosts and creates content for major national media outlets in TV and print. NBG's suite of online platforms include Recessionista, Rich Bitch and Decoding The Wall Street Journal. For more information please visit, http://www.nothingbutgoldproductions.com.
SOURCE Nothing But Gold
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