North 6th Agency Named PR Agency Of Record For Handshake

NEW YORK, Oct. 2, 2015 /PRNewswire/ -- North 6^th Agency (N6A), an award-winning communications agency based in the heart of SoHo in New York City, today announced that it has been named the PR agency of record (AOR) for leading mobile-first B2B Commerce company Handshake.

N6A will be providing Handshake with a full-service media relations program, focused on driving national and local business press coverage, as well as increasing Handshake's visibility and footprint within targeted trade publications in the wholesale, technology, and mobile categories.

Additionally, N6A will drive coverage in a wide range of vertically-focused print outlets, TV/radio and blog sites in specialty markets that are aligned with Handshake's customer acquisition goals. N6A will also be providing strategic communication services to support Handshake's overall marketing and branding efforts, including messaging development, executive media training and a variety of editorial deliverables.

"Handshake is uniquely positioned at the intersection of mobile, SaaS and e-commerce for businesses that are looking to maximize sales effectiveness and operational efficiencies," said Matt Rizzetta, President and CEO of N6A. "The timing couldn't be better to put Handshake on the map from a media perspective, and we're looking forward to kicking off the partnership."

Founded in 2010, Handshake has grown into one of the most trusted B2B Commerce platforms for manufacturers and distributors. Companies using the Handshake mobile sales app and B2B e-commerce portal delight customers and grow lasting relationships by delivering standout ordering experiences that transform sales effectiveness and drive operational efficiency.

"We were impressed by N6A's domain expertise, the depth of their media relationships, and their unique approach to customer service," said Mike Elmgreen, CRO of Handshake. "We're looking forward to a long and fruitful partnership, and to enhancing Handshake's visibility and market presence as a team."

N6A has been recognized for its unique customer service approach and data-driven commitment to generating results for clients. Most recently, N6A was named by O'Dwyer's as one of the Top 10 Fastest-Growing Firms in the United States, and opened a brand new 4,000 square foot office in the heart of SoHo in New York City.

For more information on N6A please visit www.n6a.com and follow N6A on Facebook, LinkedIn, Twitter and YouTube. For more information on Handshake please visit www.handshake.com.  

ABOUT HANDSHAKE
Handshake provides the B2B Commerce platform for manufacturers and distributors that powers standout ordering experiences both in-person and online. Companies using Handshake transform their sales effectiveness and drive operational efficiency, delighting customers and growing lasting relationships. The Handshake mobile app allows sales reps to write orders faster, and gives them the product and customer information they need to have more strategic customer conversations. Handshake Direct is a custom B2B e-commerce portal that complements field sales reps by providing customers the convenience of 24x7 ordering and product education.

ABOUT NORTH 6^TH AGENCY, INC. (N6A)
North 6th Agency, Inc. (N6A) is an award-winning brand communications agency based in New York City. Since launching in 2010, N6A has grown its customer base to include leading and emerging companies from a wide range of industries, including BtoB, technology, digital media and marketing services, consumer services, energy, entertainment, healthcare and professional services. N6A has been awarded several prestigious industry recognitions, including a Top 10 Fastest-Growing Firm Ranking in O'Dwyer's, Summit International Award, PR News Marketing and PR Leader of the Year, and has been selected as one of the best agencies by multiple outlets.

Media Contact:
North 6th Agency, Inc. 
[email protected] 
212-334-9753

SOURCE North 6th Agency

Related Links

http://www.n6a.com

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