Nomolos, Inc. Launches Zestar™ 24/7 Weight Loss Coach™

WAYZATA, Minn., Nov. 29, 2011 /PRNewswire/ -- Nomolos, Inc. has launched Zestar 24/7 Weight Loss Coach, an iPhone weight loss program based on the latest science and applauded by dietitians. The patent pending Zestar system uses a breakthrough proprietary algorithm to provide meal recommendations customized for a person's own unique lifestyle, food preferences and activity level. This dynamic algorithm enables Zestar to adjust recommendations in real-time to keep users on track to achieve long-term weight loss goals.

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"Dieting is hard for your body to ignore. You're naturally hungry, your metabolism drops to conserve energy, making it difficult to stay on track. Science knows how to minimize natural barriers to weight loss but most people don't have the time or resources to get proper advice," said Joy Solomon, president and COO, Nomolos, Inc. "Zestar makes it easy for all of us to incorporate the science of weight loss into our own, individual daily routines. Its intelligence and adaptability make it unique among existing weight loss programs. It's like having a dietitian in your pocket."

The Zestar system eliminates the stress of counting calories and works with the body's natural hunger response to make sustainable weight loss fun and easier to achieve. It automatically adjusts future recommendations to get you back on track if you indulge your sweet tooth. Zestar offers a comprehensive menu of features to help make sustainable weight loss possible, including the ability to choose nutritionally equivalent, alternative food choices to Zestar's recommendations, the ability to request recommendations from a specific restaurant's menu, a shopping list of foods to buy to follow Zestar's recommended meals, and charts and graphs to track weight loss progress and activity goals.

Zestar 24/7 Weight Loss Coach is currently available for download through the App Store on the iPhone, iPad and iPod Touch as a free 14-day trial. After the free trial, Zestar is available as a paid subscription, priced competitively with other web-based weight loss programs. Zestar is currently in development for Android and other mobile operating systems. For more information, visit zestarapp.com.  

About Nomolos, Inc.:

Based in Wayzata, Minn., Nomolos, Inc. is the creator of the Zestar™ 24/7 Weight Loss Coach™. Nomolos is dedicated to innovating proprietary, user-friendly information technology tools to help motivate people to adopt healthier lifestyles and achieve specific weight and nutrition goals. The company's initial product, the Zestar system, addresses the need for sustainable weight loss among the US adult population, of which two-thirds are overweight and as a result face greater health risks and incur greater healthcare costs. For more information, visit zestarapp.com, read our weekly blog, and follow Zestar on Twitter and Facebook.

The iPhone, iPad and iPod Touch trademarks are owned by Apple, Inc.

SOURCE Nomolos, Inc.