NIVS Introduces its LCD TV and Home Theater Products to North America Market

USA - English

• USA - English
• USA - English
• USA - English

HUIZHOU, Guangdong, China, Feb. 3 /PRNewswire-Asia-FirstCall/ -- NIVS IntelliMedia Technology Group, Inc., ("NIVS" or the "Company") (NYSE Amex: NIV), a consumer electronics company that designs, manufactures and sells intelligent audio and visual products, today announced that the Company introduced and accepted orders for its LCD and home theater systems at the 2010 Consumer Electronics Show (CES) jointly with Edward Service Group, held in Las Vegas, in January.

5000 LCD TVs and 1000 home theater products were sold to a Canadian distributor at the CES for delivery in February. The Company intends to continue its push its NIVS branded products into the North American market through a steady introduction of a fuller suite of its product line.

In additional developments, the Company engaged the services of Edward Service Group (ESG), a California company, as its agent responsible for sales, after-market support and repair services on behalf of NIVS for certain of the Company's product lines to be sold in North America

Mr. Tianfu Li, Chairman and CEO of NIVS, added: "We're excited to establish the NIVS brand in the North American market and are enthusiastic by the initial response to both our LCD TV and home theater systems. Through our new relationship with Edward Service Group we're confident that both sales and customer service needs will be fulfilled to our satisfaction."

About Edward Service Group

Edward Service Group is a full service repair center and diagnostic service premium provider, located in City of Industry, California. Edward's specializes in the repair at the component level and maintenance of a wide variety of industrial electronic equipment and products. Edwards also recently hired former NIVS sales personnel to expand its capabilities to include the selling of the NIVS product line, primarily in the state of California.

Edward's mission is to provide "3B" (i.e. Best Quality, Best Turn-around-Time and Best Solutions) service to all its customers by ensuring the continued operation of their product offerings to factory specifications with the intent to minimize repair costs.

About NIVS IntelliMedia Technology Group, Inc.

NIVS IntelliMedia Technology Group is an integrated consumer electronics company that designs, manufactures, markets and sells intelligent audio and video products in China, Greater Asia, Europe, and North America. The NIVS brand has received "Most Popular Brand" distinction in China's acoustic industry for three consecutive years, among numerous other awards. Ranked 43rd on Forbes' Top 100 Chinese Research and Development Companies, NIVS has developed leading Chinese speech interactive technology, which forms a foundation for the Company's intelligent audio and visual systems, including digital audio, LCD televisions, digital video broadcasting ("DVB") set-top boxes, peripherals and more.

Safe Harbor Statement

This release contains certain "forward-looking statements" relating to the business of the Company and its subsidiary companies. These forward looking statements are often identified by the use of forward looking terminology such as "believes, expects" or similar expressions. Such forward looking statements involve known and unknown risks and uncertainties, including, but not limited to the Company's ability to effectively integrate the operations and management of acquisition targets; the Company's ability to timely deliver products; the Company's ability to timely develop and market new products; the Company's ability to continue to borrow and raise additional capital to fund its operations; the Company's ability to accurately forecast amounts of supplies needed to meet customer demand; exposure to market risk through sales in international markets; the market acceptance of the Company's products; exposure to product liability and defect claims; fluctuations in the availability of raw materials and components needed for the Company's products; protection of the Company's intellectual property rights; and changes in the laws of the PRC that affect the Company's operations. Investors should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including the discussed above and in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website (www.sec.gov). All forward-looking statements attributable the Company or to persons acting on its behalf are expressly qualified in their entirety by these factors other than as required under the securities laws. The Company does not assume an obligation to update these forward-looking statements.

    For more information, please contact:

    Company Contact:
     Jason Wong
     Vice President Investor Relations
     Tel:   +86-138-299-16919
     Email: [email protected]

    Investor Contact:
    United States & Canada
     BPC Financial Marketing
     John Baldissera
     Tel:   +1-800-368-1217

SOURCE NIVS IntelliMedia Technology Group, Inc.