Next Galaxy and Universal Music to Launch Virtual Reality Experience
The VR Concert Bundle Marks the Start of a New Era in Music Merchandizing
MIAMI BEACH, Florida, December 23, 2015 /PRNewswire/ --
Next Galaxy Corp., a leading developer of innovative content solutions and immersive consumer virtual reality technology, today announced that it has signed an agreement with Universal Music Enterprises to produce and distribute a fully immersive Virtual Reality version of Megadeth's new album, Dystopia, on its CEEK platform.
Iconic thrash rock band Megadeth will give their fans the ultimate cutting edge experience. The Virtual Reality experience, executive produced by Next Galaxy Founder and President Mary Spio will feature a special VR experience of five songs from Dystopia, "Fatal Illusion," "Dystopia," The Threat Is Real," "Poisonous Shadows," and "Post American World." The band's performance will appear within the fallen city of a dystopian world modeled after the world created in Megadeth's new music video for "The Threat Is Real." The 360 experience will be composited into a CG environment to create a dystopian universe surrounding the band, and allow fans to virtually enter, engage and explore this parallel world.
Next Galaxy brought in director Blair Underwood to help direct the 360 experience. As a director, DGA member Underwood directed the 2009 independent feature "The Bridge to Nowhere," as well as several music videos, short films and commercials. Blair has also appeared on ABC's hit series, "Marvel's Agents of S.H.I.E.L.D."
The CEEK platform provides social virtual reality environments designed to let users experience live concerts, sporting events, and much more with features like mobile VR interaction, configurable avatars, voice and text messaging, multi-dimensional audio decoders and compatibility with all major VR headsets. CEEK aims to enable the ability for users to "rock out" with their friends, whether they're in the same room or across the globe.
CEEK'S social VR platform was developed using EON REALITY's proprietary gaming and simulation engine in partnership with EON REALITY - the world leader in Virtual Reality based knowledge transfer for industry, education and entrainment.
"Having been a partner with CEEK for the past two years we are proud of having been chosen as technology and business partner for this ground breaking application that will change social media, live events and the way virtual reality content are produced and distributed. We are excited about the business potential this application has for both CEEK VR INC and EON Reality," said Mats W. Johansson, CEO, EON Reality Group.
CEEK has been under development for the past two years with some of the best minds in the VR industry will be simultaneously launched with the release of Dystopia Album.
Fans will be able to purchase the new Megadeth album, a CEEK Virtual Reality headset (VR Cardbox) with instructions, and an access code to unlock the exclusive content.
Featuring 11 brand new tracks, Dystopia will be released on both CD and LP, as well as digitally through all online partners on January 22nd on Universal Music Enterprises /Tradecraft / T-Boy Records. "Fatal Illusion" was the first track released from the album and continues to garner major praise from press; Rolling Stone says, "…heavy, creepy guitar… before kicking into jazz bass and a galloping thrash riff that harks back to the group's early days." The second track released, "The Threat Is Real," also received praise; "Megadeth fans will rejoice with how guitar-heavy the track is," said Loudwire.com.
With musical architect and band visionary Dave Mustaine at the helm, Dystopia was recorded in Nashville, TN, and mixed by Josh Wilbur (Lamb of God, Gojira, Avenged Sevenfold).
The rest of the Megadeth lineup is comprised of new member Kiko Loureiro (formerly of Angra), David Ellefson on bass, and drummer Chris Adler, who took time away from Lamb of God to record Dystopia. The result marks a true return to form, adding new blood and injecting a new burst of creative energy into the new album.
For more information, visit http://www.nextgalaxy.co.
Tina Brown
Next Galaxy Corp.
[email protected]
SOURCE Next Galaxy Corp.
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