New York Business Women Mentor Teen Girls in Entrepreneurship at Girls Going Places® Conference

NEW YORK, Oct. 4 /PRNewswire/ -- More than 100 teen girls, ages 12 through 18, from New York City area schools will attend the Girls Going Places® Entrepreneurship Conference on October 8, presented by The Guardian Life Insurance Company of America (Guardian), New York, N.Y. in partnership with Wealth Advisory Group LLC.

During the event, 25 New York business women will mentor teen girls about entrepreneurship and financial independence, using the conference as a platform to inspire and encourage young women to pursue their own entrepreneurial endeavors. The conference will be held at Hunter College of The City University of New York, in the Faculty Dining Room located at their 68th Street Campus (695 Park Avenue, New York, NY) on Friday, October 8, from 8:30 a.m. to 2:30 p.m.

"At Guardian, we have a longstanding commitment to supporting women business owners, who represent one of the fastest growing segments of the economy," said Kathy Readinger, national manager, Girls Going Places® Program, Guardian. "Girls Going Places is designed to open teen girls' eyes to the potential of entrepreneurial career paths and we are excited to return to New York for the second time to continue promoting the benefits of business ownership."

According to Guardian's recent survey of the 2010 Girls Going Places® Award Program applicants, three out of four girls participating in the program plan to pursue business ownership as a career, and more than half of the award applicants say they are driven to run their own business by the desire to be independent.  

"This conference allows business women of all ages to collaborate and share ideas," said Howard J. Elias, Chairman and CEO of the New York based Wealth Advisory Group, LLC. "We are proud to host these young women and showcase their talent to the community. This is a great opportunity for girls to learn the true value of business ownership."

During the interactive conference, local business women will guide the girls through various activities such as "Hot Company®," an entrepreneurial board game that introduces girls to the advantages and challenges of owning one's own business. They will also team up for an exercise called "Product-in-a-Box®," in which they will have the opportunity to design a product and present a marketing plan. The mentors will share their experiences as successful women in business. This year's conference is being managed by Amy Salo, Vice President, Wealth Advisory Group, LLC.

Since 1999, Guardian has hosted 80 Girls Going Places® Entrepreneurship Conferences across the country. Created eleven years ago as part of Guardian's Women's Initiative, the national Girls Going Places® Entrepreneurship Program annually awards $30,000 in cash prizes to 15 teen girls who demonstrate outstanding entrepreneurial abilities and service in the community.

For more information about the program, its awards and conferences, please visit www.GirlsGoingPlaces.com. Information is also available on MySpace, Facebook and YouTube; keyword Girls Going Places.

About Wealth Advisory Group LLC®

Wealth Advisory Group LLC has more than 75 years of experience in the fields of insurance, estate, retirement, and business continuity planning. We have helped individuals, professionals and business owners achieve many of their financial goals. Their loyalty is the best testimony to the quality of our work – the vast majority remain our clients year after year, and refer us to their families, friends and business associates. Our clients know that at Wealth Advisory Group LLC, they can benefit from professional financial advice and exceptional client service. Our career associates provide a professional, innovative and strategic approach to financial planning and the implementation of our clients' financial goals and objectives.

About Guardian

A mutual insurer founded in 1860, The Guardian Life Insurance Company of America and its subsidiaries are committed to protecting individuals, business owners and their employees with life, long term care insurance, disability income, group medical and dental insurance products, and offer 401(k), annuities and other financial products. Guardian operates one of the largest dental networks in the United States, and protects more than six million employees and their families at 120,000 companies. The company has more than 5,400 employees in the United States and a network of over 3,000 financial representatives in more than 80 agencies nationwide. For more information about Guardian, please visit: www.GuardianLife.com.

SOURCE The Guardian Life Insurance Company of America

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