New Survey Shows Age Plays A Role In Flower Growing Preferences

LEBANON, Pa., April 18, 2012 /PRNewswire/ -- A new online survey*, released today by Harris Interactive on behalf of Lebanon Seaboard Corporation, sheds light on how generational differences impact flower preferences. According to the new survey, Americans 45 and older prefer to grow roses while younger generations (18 to 44 year-olds) favor growing tulips. Additionally, the survey found that Americans ages 35 and older are more likely to grow flowers, than their younger counterparts (18-34 year-olds).

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"In honor of National Garden Month this April, now is an ideal time for people of all generations to give flower growing a try. Experts suggest that nurturing plants is not only good for the planet, but good for us too – it improves attitudes towards health and nutrition, aids in children's performance at school and enhances community spirit," said Bill Kelso, executive director sales & marketing, Lebanon Seaboard Corporation, consumer products division."By following a few easy steps, including using the right fertilizer, all levels of gardeners can grow beautiful flowers, whatever their preference may be."

To produce more buds, blooms and yield for roses and tulips, users should try the all-new GreenView® with GreenSmart Rose Food or Flower & Bulb plant food options. The new GreenView plant food is micronutrient enriched to promote better blooms. It features a unique, hybrid fertilizer blend of biotechnologies with proprietary, conventional and organic nutrients. It has a dust-free, uniform-grade texture that provides essential nutrients in every granule for consistent performance. The mixture integrates easily within the soil— promoting consistent fertilization results from plant to plant and provides the essential minerals for vibrant flowering.

With just one easy application, GreenView Plant Food with GreenSmart promotes overall plant health and vigor for up to 12 weeks, as a result of essential macro and micronutrients. In addition to the Rose Food and Flower & Bulb products, gardeners can also opt for one of the other five plant fertilizers that are specially formulated to optimize nutritive benefits for specific plants, including:

• All-Purpose Plant Food
• Tomato & Vegetable Food
• Azalea, Camellia & Rhododendron Food
• Palm Food
• Citrus & Avocado Food

Each option is available in 4-lb. bag sizes, with two options—the tomato and vegetable and all-purpose products—also available in 8-lb. bag sizes. Prices range from $7.99 to $10.99. The new GreenView Plant Food with GreenSmart products are available nationwide at independent garden centers, Menards and online at http://www.greenviewfertilizer.com.

About Lebanon Seaboard Corporation

Lebanon Seaboard has been manufacturing lawn and garden products for the consumer lawn and garden, professional sports turf, landscaping and golf course markets since 1947. Built on a commitment to new product research and development, Lebanon Seaboard continues to introduce advancements in technology through the creation of new product lines that outperform competitive brands. Consumer products brands for the corporation include Preen® Weed Control products, GreenView® Fertilizers and Grass Seed, and Lyric® Wild Bird Food. For more information on GreenView products, visit www.greenviewfertilizer.com or call 800-233-1067 (Hours of operation M – F 8 a.m.– 5 p.m., EDT).

*Survey Methodology

This survey was conducted online within the United States by Harris Interactive on behalf of Lebanon Seaboard Corporation, from February 23 to 27, 2012, among 2,307 adults ages 18 and older, among whom 1,809 were identified as having ever grown flowers. This online survey is not based on a probability sample, and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Ryan Mitchell at 410-821-8220 or [email protected].

SOURCE Lebanon Seaboard Corporation

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