New Survey Reveals Majority of Americans Suffer From "FOMO" and are Not Living Life to the Fullest This Summer Due to Concerns About Joint Comfort
Osteo Bi-Flex® Commissioned Survey Finds 56% of Parents and Grandparents with Joint Discomfort Can Only Play with Their Kids or Grandkids for 30 Minutes or Less
RONKONKOMA, N.Y., June 22, 2017 /PRNewswire/ -- Osteo Bi-Flex®, the "No.1 Pharmacist Recommended" joint health brand[i], today unveiled survey findings which revealed that a majority of Americans ages 50+ find themselves with a case of what is commonly referred to as "FOMO," or Fear of Missing Out, due to concerns about joint comfort.
When faced with an opportunity to enjoy quality time with their children or grandchildren, the majority of those surveyed would rather forgo the activity entirely instead of facing the looming joint issues including stiffness and flair-ups. Approximately 73% of Americans ages 50+ who experience issues with joint comfort have admitted to skipping an outing or activity because they are concerned about their discomfort.
During a time where Americans are looking to bask in warmer summer weather and resume their favorite family activities, such as bike rides, weekend trips to the beach or running around the playground with grandchildren, more and more 50+ Americans have to skip out on these activities – leading to the dreaded FOMO feeling.
"These findings are concerning to learn that Americans are having to miss out on the joy of creating memories with their loved ones because of joint discomfort," said Osteo Bi-Flex® Marketing Director Albert So. "Today's digital landscape sometimes promotes a sedentary lifestyle that is unhealthy, and that can be amplified for those who currently have concerns about joint health. The Osteo Bi-Flex team is committed to providing quality joint health supplements and is leading the call for movement by facilitating joint comfort, flexibility and movement. It is important for consumers to take a proactive approach to joint health before they experience FOMO due to joint comfort concerns; we want to empower individuals to continue to do what they love and keep as physically active as they are mentally."
Supporting Joint Health Today
With there being more and more individuals concerned about joint health, the importance of maintaining joint health – throughout all stages of life – is paramount in the quest to stay active and mobile as we age before we get to the point of having FOMO due to joint comfort concerns. Osteo Bi-Flex® encourages healthy individuals to continue enjoying the activities that make them happy, at a point in their lives when they have more time to spend on them. Osteo Bi-Flex® supports joint health and shows improved joint comfort in as little as 7 days*†.
The Sun is Up but Our Spirits Are Down
While individuals should be excited to embrace summertime activities, many of those surveyed had a negative outlook about returning to their favorite outdoor past times. In fact, as a direct result of their joint discomfort, 57% of 50+ sufferers believed they could no longer enjoy all the activities they used to and nearly half (48%) were worried about missing out on important life moments.
Family Time Pays the Price
With the end of the school year quickly approaching, parents and grandparents look forward to having more time to spend with their kids and grandkids. However, many Americans 50+ find that joint discomfort can limit the time they wish to enjoy with their families, as 56% of sufferers reported that they can only play with kids or grandkids for 30 minutes or less. A few wrinkles may come with the territory of aging, however having to limit activities with loved ones should not. In fact, joint discomfort was found to be the #1 sign of aging that Americans 50+ complained about most often with their friends, and 81% of the Americans surveyed felt more anxious about changes in their lifestyle than changes in their appearance.
Methodology
The Osteo Bi-Flex survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,000 nationally representative U.S. adults ages 50+ between March 30, 2017 and April 5, 2017, using an email invitation and an online survey. The margin of error for the survey was +/- 3.1 percentage points.
About Osteo Bi-Flex®
Osteo Bi-Flex® is a brand built on quality and innovation. Osteo Bi-Flex has been responsible for leading the way in the joint care supplements category. Our goal is to bring you and your family the best possible products. With the focus on providing high-quality nutritional supplements that fulfill a variety of needs, Osteo Bi-Flex is committed to providing products to support joint comfort, mobility, and flexibility.*
To learn more about Osteo Bi-Flex® products, visit www.OsteoBiFlex.com or connect with us on www.facebook.com/OsteoBiFlex.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. |
Individual results may vary.
†Based on two human studies with 5-LOXIN Advanced® where subjects rated their joint health over time, subjects' joint health improved within 7 days, and continued to improve throughout the duration of the studies.
[i] Based on the results of the Pharmacy Times Survey among pharmacists who recommend a "bone/joint strengthener" dietary supplement, 2016-2017.
Michele D'Uva
MWWPR for Osteo Bi-Flex®
[email protected]
SOURCE Osteo Bi-Flex
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