New Studio Movie Grill Flagship Location for Dallas-Fort Worth Opening in Colleyville Brings the Latest and Greatest Innovations in In-theater Dining to Area Residents
DALLAS, May 22, 2014 /PRNewswire/ -- Just in time for the summer blockbusters, Studio Movie Grill's (SMG) newest flagship will open its doors this week in Colleyville. Formerly occupied by the Colleyville Cinema Grille, the theater has been totally renovated and now fully represents the Studio Movie Grill (http://www.studiomoviegrill.com) in-theater dining concept. SMG Colleyville marks the brand's seventeenth location to date and 9th in Texas.
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(Photo: http://photos.prnewswire.com/prnh/20140521/90215 )
"We look forward to welcoming Studio Movie Grill to the Colleyville community," said Mayor David Kelly. "Without a doubt, they will enhance the quality of our entertainment and draw both residents and visitors, leading to a substantial impact on our economic outlook."
SMG Colleyville will offer signature in-theater dining service and is launching a redefined dining menu this week created by SMG Executive Chef Thad Kelley including a delicious bone-in Pork Chop with agave nectar BBQ sauce, jicama slaw and Pork Belly Mac & Cheese as well as Mediterranean Chicken with Curried Rice & chopped wedge salad.
Perennial favorites such as Coconut Chicken and Artisan Pizzas are always available, as well as a kid's menu and weekly specials including an SMG Chefs for Children menu, which benefits non-profits served by SMG's Special Needs Screenings. A vast array of beverages are available either in-theater or at the bar, with refreshing new Summer cocktails such as Sangria, Rang Tang Cosmo and Mango Berry Mojito in addition to a wide selection of beer and eclectic wine list.
With convenient online tickets and reserved seating, patrons can make the most of their night out; as a further incentive, SMG will be waiving its online booking fees as a Grand Opening Special for Colleyville.
Once inside the theater, guests will enjoy crystal-clear Dolby audio and the best in today's Christie projection systems and Masterimage 3D. At the push of a button, patrons will experience Studio Movie Grill's distinct kitchen-to-chair service, made possible by a skilled team trained to serve without compromising the view.
"Providing an immersive, no-rush feeling is important. 100% reserved seating lets guests 'relax at their own pace,' lingering at the bar before or after their movie with no sense of urgency to get to their seat," remarked SMG Founder and CEO Brian Schultz, who has spent the last 20 years on the forefront of refining in-theater dining. "Colleyville is only the newest component of our ongoing expansion plan. The Dallas Metroplex represents our largest footprint, so it's exciting to create even more avid fans while finding ways to give back to the communities that have supported us so graciously."
Within communities, Studio Movie Grill exists to Open Hearts and Minds to Our Shared Stories and proudly supports meaningful local initiatives. A cornerstone of its outreach program, SMG Special Needs Screenings will be offered to families raising children with special needs. These screenings offer first-run family movies free to children with special needs and their siblings.
Additionally, SMG with A Twist provides affordable alternate and family programming, including its Children's Summer Series and "SMG Toons," as well as documentaries, concert films, sports and special advanced promotional screenings. Guests can also enjoy SMG's ever-popular themed monthly retro film series, such as "Girls Night Out," "Brews & Views" and the newly launched "Family Rewind" with tickets at only $2. This unique and distinct programming supports education initiatives, artistic creation and public awareness in SMG neighborhoods.
On the weekend of May 30–June 1, SMG Colleyville will host the SMG Cans Film Festival Food Drive benefiting the North Texas Food Bank. Guests who donate 2 or more cans of non-perishable food items will receive a free movie admission during the food drive.
SMG's Private Events and Group Sales Department has expanded this year under the leadership of National Director of Sales Sheri Lawrence. Offering companies, private individuals and groups the perfect environment to make ordinary meetings, parties and events extraordinary, SMG theaters all but guarantee higher attendee engagement. An event at Studio Movie Grill leaves a lasting impression – little wonder then that SMG is host to over 2,500 events each year held by some of the largest corporations and organizations in the country.
About Studio Movie Grill
Studio Movie Grill ("SMG") modernized the traditional movie-going experience by combining first-run movies with in-theater dining, and is differentiated in the market today by its continued ability to innovate and maximize movie and menu offerings. SMG Colleyville marks Studio Movie Grill's 17th location to date. SMG has existing locations in Texas, Georgia, Arizona, Illinois, North Carolina, Ohio and Indiana with more expansion on the way. Next up is Chatham, IL with more locations planned. For additional information, please visit www.studiomoviegrill.com.
Contact:
Lynne McQuaker
(972) 388-7888, ext. 232
Email
SOURCE Studio Movie Grill
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