New Platform Tears Back the Curtain on Wall Street Insiders by Offering Real-time Investment Research for Individual Investors

Former Hedge Fund Manager, Author and 'Research Renegade' Keith McCullough Launches a 'Virtual Hedge Fund' to Deliver Unprecedented Access to World Class Analysis

News provided by

Hedgeye Risk Management

Jan 20, 2010, 08:00 ET

NEW HAVEN, Conn., Jan. 20 /PRNewswire/ -- Hedgeye Risk Management LLC (formerly Research Edge LLC) today announced the launch of Hedgeye (www.hedgeye.com), a breakthrough online tool that empowers investors with real-time, actionable investment research based on a rigorous, transparent process. Developed by founder and CEO Keith McCullough, Hedgeye is essentially a "virtual hedge fund" that openly shares the investment process of former hedge fund manager and Macro strategist McCullough and Hedgeye's group of world class sector analysts, in real-time.

"Investors are inundated with investing ideas and research options, from stock-picking websites to on-line brokerages to blustery TV personalities, but they simply don't measure up," McCullough says. "I started Hedgeye because the time has come to offer individual investors the ideas and insights that have historically been guarded by Wall Street insiders. Individual investors can now take control of their investing futures with equal access to this elite level of insight, provided with unprecedented transparency and accountability."

Hedgeye (www.hedgeye.com) presents a centrally accountable platform with sector-specific research from world-class analysts. Users enjoy red (short call) and green (long call) virtual position indicators along with date, time and price stamps on every call. Investors can also track outcomes and virtual investment activity around-the-clock without having to endlessly hunt for information.

As one beta subscriber noted, "I have learned more in the last several months [with Hedgeye] than I have in the last 20 years of investing," said Jim Mauldin of Columbus, MS. "And I must add that I have also made more money."

Hedgeye is the brainchild of global Macro strategist McCullough, who started Hedgeye Risk Management in April 2008 in the wake of one of the darkest times in Wall Street history. He had been shown the door six months prior from one of the Street's most elite, well-respected firms just as his disciplined declarations about the impending economic crisis were becoming prophetic.

In September 2008, as Lehman filed for bankruptcy and AIG posted a $13 billion loss, McCullough's firm announced to Wall Street that it was hiring and positioned for growth. McCullough's process-based approach had led the company's virtual portfolio to an 84 percent cash position in anticipation of the crisis. His writing has become recognized for its unique, honest style coupled with bold demands for improvements in transparency, clever caricatures such as Ben "He Who Sees No Bubbles" Bernanke and the earliest calls for the resignation of Treasury Secretary Timothy Geithner in the wake of the government's misguided bailout efforts.

"I admire Keith's work ethic, [his] rigor behind the recommendations, his writings and his ability to admit when he has blown it," added Mark Jones of Walla Walla, Washington, another Hedgeye subscriber. "Overall I get the sense that Keith's number one priority is serving his subscribers, not his ego."

The launch of Hedgeye (www.hedgeye.com) coincides with the debut of McCullough's book, Diary of a Hedge Fund Manager (Wiley; January 2010; Hardcover; ISBN:9780470529720), which provides a captivating look at how this junior league hockey player from rural Canada went to the top of the hedge fund world with one of the premiere investment firms on Wall Street. But when it appeared that he was one of the few voices of reason in a financial industry gone mad, McCullough found himself out of a job and in search of a way to bring honesty and transparency back to the Street and into the hands of individual investors. It was at this time that Hedgeye was conceived.

About Hedgeye Risk Management LLC

Hedgeye Risk Management, a leading on-line financial media and information company, delivers real-time research to institutional and individual investors. Hedgeye generates and delivers actionable investment ideas by combining quantitative, bottom-up and macro analysis with an emphasis on timing. The Hedgeye team includes some of the world's most highly regarded research analysts – united around a vision of independent, un-compromised real-time investment research, as a service. You can check out Hedgeye videos on www.youtube.com/hedgeye and to learn more or subscribe to the exclusive research provided daily, please visit www.hedgeye.com.

SOURCE Hedgeye Risk Management