New Plant Based "Meat" Product To Improve Consumer Health And The Environment

SANTA MONICA, Calif., Nov. 20, 2014 /PRNewswire/ -- Beyond Meat is a company that has replaced animal protein with plant protein, creating fake meat that even a true meat lover can't discern, according to The Lempert Report Innovation Series, a weekly video series featuring innovation in the food world. 

Sponsored by Tetra Pak^® in the U.S., the videos are found online at The Lempert Report's YouTube Channel and on Tetra Pak's U.S. consumer Web site BeCartonSmart.com.

Meat is comprised of amino acids, fats, carbohydrates, trace minerals and water. Beyond Meat takes these same elements, but only from plants and applies heating, cooling, and pressure so they combine to create the familiar chew, resistance, and variation of meat. The company products include "ground beef" and "chicken strips."

"Experts predict that by the year 2050, meat production is expected to double, a daunting figure when you consider that meat production has quite an impact on the environment," says Phil Lempert, CEO and editor of The Lempert Report.  "Beyond Meat really addresses four major problems: human health, climate change, natural resources and animal welfare. By using this plant based substitute, all four of these issues are impacted."

Beyond Meat has attracted major investors including Bill Gates, and was named as one of Fast Companies most Innovative Companies in 2014.

The Lempert Report Innovation Series is available online for consumers, food industry insiders and also as segments for newsrooms. Throughout the video, "Tetra Pak Tips" offer insight about products, packaging and trends.

About The Lempert Report
The Lempert Report is an up-to-the minute empowering video trend report uploaded every Monday, Tuesday, Thursday and Friday. TLR is the leading resource for supermarket trends and where they intersect with the consumer; offering both the retail and CPG communities' unique insights to capitalize on those opportunities. www.TheLempertReport.com 

About Tetra Pak
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that meet the needs of hundreds of millions of people in more than 170 countries around the world. Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available everywhere. www.tetrapakusa.com.

SOURCE The Lempert Report

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