New Kathy Davis Cards from American Greetings Share a Little Sunshine

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Jul 19, 2012, 09:17 ET

CLEVELAND, July 19, 2012 /PRNewswire/ -- Summer is here, bringing sunny skies, vibrant blooming flowers, and an endless stream of occasions to celebrate. It's such a happy season, filled with optimism, joy, and the company of those most important to us. Now consumers looking to capture this feeling and send a little sunshine to a friend or family member need look no further than the American Greetings Corporation (NYSE: AM) card aisle for a bright, joyful collection of new cards from renowned artist Kathy Davis.

Vibrant, playful and expressive, this new collection captures the essence of summer and pairs it with inspiring and optimistic messages to acknowledge birthdays, say thank you, or simply let someone know you're thinking of them. Consumers can even customize a card with your own message from the heart. As always, the collection features Davis's signature watercolor artwork, hand lettering and warm, conversational copy. Designs range from smiling sunshine and playful butterflies and flowers to festive cakes and expressive hearts.

"Kathy really wanted the collection to be all about that feeling that comes over you when the sun finally shines after a string of cloudy days--the kind of feeling you want to bottle up for the next rainy day—and we are just thrilled with the result, " said Kelli Snowgold, Kathy Davis brand manager at American Greetings. "She truly captured the pure, uncomplicated joy of celebrating a special birthday or just sending a happy thought to a friend or family member."

Touching millions of consumers each year, Kathy Davis has become one of today's most popular designers. As a mother, artist, author, and entrepreneur, Davis relates to today's consumer with encouraging and cheerful messages about life and relationships. Her use of imagery and expressive colors is fresh and captivating, while her sentiments, filled with optimism and joy, are uplifting and contemporary.

New birthday, thank you, thinking of you, and everyday cards by Kathy Davis can be found at participating drug chains, grocery stores and super centers nationwide, as well as in American Greetings and Carlton Cards retail stores. For more information, including store locations, please visit www.corporate.americangreetings.com. You can also follow American Greetings on Facebook at www.facebook.com/AmericanGreetings, on Twitter at www.twitter.com/amgreetings, and on Pinterest at www.pinterest.com/AmGreetings.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love. The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.7 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit http://corporate.americangreetings.com.

About Kathy Davis Designs, Inc.

Touching more than 100 million consumers annually, Kathy Davis is one of the world's leading and most respected designers. Davis manages an extensive portfolio of more than 30,000 designs, acting as Chief Executive Officer and Chief Visionary Officer of the Horsham, PA–based company that bears her name. Kathy's brand promise to "Scatter Joy" defines both her work and the mission of her company. Kathy Davis Designs, Inc. now operates under three brand names: "Kathy Davis," "The Studio at Kathy Davis," and "Portfolio – Kathy Davis Studios." For more information, please visit www.kathydavis.com.

SOURCE American Greetings Corporation