New Creatacard™ iPad App from American Greetings Brings Your Child's Imagination to Life in a Card

CLEVELAND, Feb. 27, 2014 /PRNewswire/ -- A drawing is just a card that's waiting to be sent, and nobody does this better than American Greetings – except maybe your kids!  The brand new, first-of-its-kind Creatacard™ app exclusively for iPad is more than just a card app; it's a creative laboratory for the budding artist that adds a dash of magic to the act of sending a card by allowing children to express themselves in the most imaginative ways possible.  This is the first and only app with the ability to breathe life into your child's creations by bringing their imagination into the real world as a professionally printed greeting card.

As mobile ownership among kids has tripled over the past two years, parents and children can now enjoy time on the iPad together as a fun and formative shared experience instead of the tablet becoming another television.  Creatacard inspires little ones to express their creativity with an impressive and easy-to-use array of realistic tools like crayons, paint, stickers, stamps and chalk in a rainbow of colors and styles, and parents absolutely love the authentic "homemade" card without the mess!  Kids can even add their own photos and enhance them with fantastic frames, and recipients will appreciate the same superb photo quality they have come to expect from any American Greetings card. 

Your little Picasso's inspired experience is enhanced as their official artist status is solidified with the "Made By" spot to sign on the back of each card and the app shares positive and encouraging sentiments about their completed artwork.  Don't worry about kids spending a fortune ordering cards without your consent – a few small security steps that continuously change ensure only adults are purchasing.  Each design you want printed as a real paper greeting card only costs $3.49, and we will mail it anywhere in the world!

Now that you've sent the masterpiece of a birthday card that your child designed especially for grandma, their involvement in and excitement about this act of appreciation is not over.  Track the card's journey from its creation at the American Greetings factory all the way through the post office and delivery with the adorable "Where's My Card?" option.  Grandma will be surprised and delighted by her one-of-a-kind card that will become a treasured keepsake, and your little one will love that feeling we all know as adults of truly making someone's day with a thoughtful, original greeting card.

"This groundbreaking app gives kids the tools they need to start a life-long friendship with their own imaginations," said Eliza Wing, director of digital brands at American Greetings.  "As American Greetings prides itself on product innovation, we are thrilled to introduce Creatacard because it gives kids the unique opportunity to truly become greeting card artists.  We have taken the offline behavior of making cards that children have enjoyed for generations and created an app that brings this experience to an amazing new level with the option to professionally print the cards."

Get the free Creatacard app for iPad now in the iTunes App Store, and don't forget to look for the upcoming Pick-A-Card option with a wide variety of card templates featuring your child's favorite characters like Strawberry Shortcake™, Thomas the Tank Engine, Hello Kitty® and more!

About American Greetings Corporation
For more than 100 years, American Greetings Corporation has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.9 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit http://corporate.americangreetings.com.

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/FX-CL73499-20140227-04.mp4 
Photo - http://photos.prnewswire.com/prnh/20140227/CL73499

SOURCE American Greetings Corporation

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