New Carton Design Makes SMITH'S Premium Ice Cream a Snap to Open
Bright, bold graphics identify flavors quicker in the freezer case
ORRVILLE, Ohio, June 28, 2012 /PRNewswire/ -- Dairy Enterprises Inc. has improved SMITH'S Premium Ice Cream containers with its consumers in mind. The improvements include a snap-on lid, easy-to-read graphics to make finding favorite flavors easier, Kosher certification, and a contoured carton design that makes scooping easier.
"The improved design is in response to what our consumers requested," said Penny Baker, director of marketing for SMITH'S, "they know SMITH'S is made with the freshest cream and highest-quality ingredients available. Now, we've made it easier for them to find, scoop, and keep their favorite ice cream as fresh as can be."
The new two-piece carton will not only seal in freshness longer, but will be easier to open as well. All 19 popular year-round SMITH'S flavors, and five delicious seasonal favorites, will be available in the improved carton.
About Smith Dairy Products Company and Dairy Enterprises Incorporated
Smith Dairy Products Company manufactures products marketed by Dairy Enterprises Inc. Family-owned since 1909 and headquartered in Orrville, Ohio, Smith Dairy Products Company has sister production facilities in Indiana (Wayne Dairy Products Inc.) and Missouri (Pacific Valley Dairy Inc.). Smith Dairy Products Company manufactures a full line of quality dairy, beverage, ice cream, and foodservice products, from Ruggles® Premium Ice Cream to SMITH'S Milk in the distinctive yellow jug. Dairy Enterprises Inc. and Smith Dairy Products Company assure their customers the freshest and highest-quality products. For more information, visit www.smithsbrand.com or become a fan of Smith Dairy and Ruggles on Facebook.
SOURCE Smith Dairy Products Company
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