New Career Path Leads Men to Barbecue with Dickey's Barbecue Pit

Newest Michigan Location Kicks Off with Three-Day Grand Opening Event

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Jul 21, 2014, 02:00 ET

FERNDALE, Mich., July 21, 2014 /PRNewswire/ -- The Detroit mortgage market slowed down in the summer of 2013 and shortly after JP Morgan Chase shut down their lending office where Jason Irvine and Craig Southerland were mortgage underwriters. Irvine and Southerland had always wanted to own their own business and on Thursday, July 24 at 11 a.m., the new business partners will open Dickey's Barbecue Pit in Ferndale. To celebrate their new career path, the new restaurant is throwing a three-day grand opening celebration

Jason Irvine and Craig Southerland inside their new Dickey's Barbecue Pit in Ferndale. Grand opening kicks off Thursday. (PRNewsFoto/Dickey's Barbecue)

"We would eat at Dickey's Barbecue in Troy all the time with co-workers from Chase and really enjoyed the food," said first time franchise owner, Jason Irvine. "When our office closed, we wanted to start our own business and Dickey's Barbecue just made sense because Michigan's market wasn't saturated with barbecue."

Thursday opens with the first 50 guests receiving gift cards worth up to $50. On Friday, the new Dickey's Barbecue Pit will offer all day merchandise giveaways which includes t-shirts, magnets and more! Stop by on Saturday when radio station 100.3 WNIC is onsite from noon to 2 p.m. when the location is serving $2 pulled pork barbecue sandwiches. Also, one lucky winner will be chosen for a $500 gift card and three winners will receive free barbecue for an entire year.

The new Dickey's Barbecue Pit in Ferndale is located at 23123 Woodward Avenue and the phone number is 248.565.3355. Keep up with the new Dickey's Barbecue Pit on Facebook.

About Dickey's Barbecue Pit
Dickey's Barbecue was founded by Travis Dickey with the goal of authentic slow smoked barbecue. More than 73 years later, the Dallas-based family-run barbecue franchise still offers a quality selection of signature meats, home style sides, tangy barbecue sauce and free kids meals every Sunday. All meats are slow smoked onsite in each restaurant. The fast-casual family-friendly concept has expanded to over 400 locations in 40 states and holds the title of the world's largest barbecue franchise. This year Technomic named Dickey's "Fastest-growing restaurant in the country" and they were also named "Best Franchise Deal" by QSR Magazine. For more information, visit Dickey's or for barbecue franchise opportunities call (866) 340-6188.

Media Contact:
Kendall Huber
972.248.9899
[email protected]

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SOURCE Dickey's Barbecue