New Billboard Aims to Reach Hobby Lobby Executives

FLOWER MOUND, Texas, May 7, 2012 /PRNewswire/ -- Ivie & Associates, a full service marketing solutions company, is launching a billboard lead generation campaign in Oklahoma City, Oklahoma in hopes of attracting the attention of Hobby Lobby, a large arts and crafts retailer based in Oklahoma City.

"We have great respect for Hobby Lobby and the customer base they have generated in the forty years since its founding," says Brandon Ivie, President. "Our expertise in retail marketing with emphasis on quality and cost savings for our clients makes us unique from other groups. We think we would fit well with Hobby Lobby. After researching the company, we know that we can offer them exceptional high quality marketing services at the lowest costs."

The back-to-back billboards call out to the CEO of Hobby Lobby and other executives and invite them to view a microsite, whyivie.com, specifically designed for this campaign. The site highlights Ivie's benefits and services and lists an Ivie contact for business development.

The billboards, which go up Monday, May 7, are located at 7920 S.W. 44th Street, Oklahoma City, Oklahoma 73179, less than a half mile from Hobby Lobby's headquarters.

Founded in 1993, Ivie & Associates, Inc. is headquartered in Flower Mound, Texas, and employs approximately 400 professionals throughout its U.S. and China offices. Ivie provides a full array of marketing solutions including production services, sourcing, procurement, staff enhancement, installation services, media services, public relations, digital and interactive marketing, and general project management for Sam's Club, Sally Beauty Supply, Albertsons, BI-LO, Pamida, A&P, Hipermart, Watson's, Leslie's Pool Supplies, B&K, Raley's, Martin's, Niemann Foods and many other top organizations throughout the world.

Press Release contact: Jodi Marsh 317.450.9025 [email protected]

SOURCE Ivie & Associates