New BabbaBox Delivers Fun & Interaction for Busy Parents & Kids
Subscription Service Ships Themed Activity Boxes to Consumers
CHICAGO, March 21, 2012 /PRNewswire/ -- Parents face a daily challenge searching for enriching, engaging things to do with their kids. They know it is important, but many don't know where to begin or lack the time to gather all the materials. That's where the BabbaBox comes in.
Arriving in the mail each month, the BabbaBox is a new, subscription service providing activities, materials and instruction for enriching engagement between parents and their 3- to 7-year-old children. BabbaBox contains hands-on projects, books and online adventures – all revolving around a theme-of-the-month. All materials are included in the box, making it one-stop shopping for child engagement.
Like so many children's products, the BabbaBox is a mother's invention, born out of need.
"I'm a busy working mom, but nothing is more important to me than spending quality time interacting with my children," explains Jessica Kim, inventor of the BabbaBox. "I want to spend my limited time engaging with them, not searching for ideas and shopping for supplies."
"The BabbaBox helps create memories," Kim explains. "In the end, it's not the things they got that they'll remember: They'll remember what we did as a family."
Each BabbaBox revolves around one theme or life lesson -- such as gratitude, feelings or sun/moon/stars -- and incorporates four main ways children engage and learn:
- Create: Hands-on craft projects
- Explore: Adventures, activities and a tool or instrument -- such as a camera, or binoculars -- to engage children with the world
- Story Tell: A theme-related book, selected from scores of award-winning volumes
- Connect: Prepaid downloads, selected by child development specialists to reinforce each month's theme
Monthly memberships are available for $29.99 per month and annual subscriptions are $25 per month, delivering 12 BabbaBoxes for the price of 10. Gift subscriptions are available for one, three, and six months or a year.
BabbaCo, maker of the BabbaBox, began in 2008 to provide simple, functional baby products, including the BabbaCover, a stylish baby carrier cover to shield infants from the elements. In the fall of 2011, BabbaCo introduced the BabbaBox, a subscription membership service born of parents' desire for quality engagement activities for their children and the company's interest in connecting directly with customers.
SOURCE BabbaCo
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