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Nestle(R) Drumstick(R) Brand Seeks Dynamic Young Heroes

Fifty children and teens to be recognized for extraordinary accomplishments this summer


News provided by

Nestle Drumstick

May 17, 2010, 04:10 ET

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OAKLAND, Calif., May 17 /PRNewswire/ -- If you know a selfless child or teenager who has made a difference in the lives of others, here's a way to reward their dedication and determination.  This summer the Nestle Drumstick brand is celebrating young people who have accomplished amazing things – both large and small. Beginning May 14, 2010, adults can nominate outstanding kids as part of the Nestle Drumstick brand Heroes Contest.  Fifty winning kids will be awarded the ultimate summer celebration, complete with enough Nestle Drumstick sundae cones and a fun-filled party package to host an unforgettable event for up to 50 family and friends.

"This is the second year that the Nestle Drumstick brand team is recognizing and rewarding young people who are making a positive difference in their communities," said John Harrison, Official Ice Cream Taster for the Nestle Drumstick brand.  "Entries will be judged on the child or teenager's accomplishments, as well as the originality and creativity used to achieve their goals."

Last year's winners expressed kindness beyond their years, such as Hannah Tachouet, age 13, from Sebastopol, CA, who collected over 25 bags of clothing and $1,100 for a local women's shelter.  When delivering the donation, she learned that the shelter had no money to purchase breakfast for the week, and that many women were going hungry.  Struck by the fact that members of her own community were going without this basic need, Hannah continues to donate to the organization, and to speak to her peers about the importance of giving.

Nestle Drumstick Brand Heroes Contest entry forms are available to download at www.drumstick.com beginning May 14, 2010.  Submit your story (150 to 500 words), along with the completed entry form, describing why the child deserves to be honored as a Drumstick Hero.  Adults over the age of 18 may nominate children between 6 and 17 years of age who are residents of the United States.  Official contest rules are available online.  All entries must be received by September 15, 2010 to be considered.  Winning children will be notified by phone and/or mail each month throughout the length of the promotion, between the dates of June 15, 2010 and September 15, 2010.  

Creamy, crunchy, chocolatey Nestle Drumstick sundae cones are available at grocery stores and retail locations nationwide.  In both full-size cones and snack-sized Nestle® Drumstick® Lil' Drums™ cones, there is a perfect Nestle Drumstick brand size and flavor variety for every summertime moment. And this summer, Nestle Drumstick brand introduces the sweet and timeless flavors of S'mores and caramel to its popular lineup of Nestle Drumstick Lil' Drums sundae cones.  The new S'mores and Caramel Variety Pack includes ten creamy cones in a fun snack size.  Even better, each scrumptious cone is 120 calories or less.

SOURCE Nestle Drumstick

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