NEW YORK, June 2 /PRNewswire/ -- Nautica®, a leading global lifestyle brand, and Oceana, an ocean conservation organization dedicated to protecting the world's oceans, will join forces to raise awareness for "World Oceans Day" on June 8, 2010. World Oceans Day pays homage to the world's oceans and the important role the oceans play in our lives. As an official holiday, it aims to engage more people in the fight to reverse the declining health of marine ecosystems, increase awareness about the health of our world's oceans and supply people with tangible things they can do that will influence health and longevity of our marine ecosystems.
To celebrate this official United Nations holiday, Nautica will show its commitment to water and to the mission of Oceana through a variety of activities taking place throughout the day in New York City and Los Angeles. The activities will include a Hudson River clean up in New York City and an exclusive World Oceans Day party in Los Angeles with GQ that will conclude with a special musical performance by Jakob Dylan.
"We are excited to continue building awareness with Oceana for World Oceans Day," said Karen Murray, President of Nautica. "We are looking forward to encouraging and educating people to learn what they can do to help conserve and protect the ocean."
Starting at 9:00 am, Nautica employees will embark on an all day clean up of the Hudson River at the Gansevoort Peninsula and shoreline using nets to pick up and skim debris. The Hudson River Park Trust is dedicated to improving the park's Estuarine Sanctuary through public education, research and habitat enhancements.
To conclude the day, Nautica, GQ, and Oceana spokesperson and supporter January Jones, will host an exclusive World Oceans Day party in Los Angeles at the Sunset Tower Terrace. DJ Michelle Pesce will spin with a special musical performance by Jakob Dylan. The event will also honor Oceana's 2010 Ocean Heroes, everyday people who are making a big difference for the oceans on a local or international level. For more information about the Ocean Heroes program, sponsored by Nautica and GQ , visit www.Oceana.org/heroes.
About Nautica:
Founded in 1983, Nautica® is a leading global lifestyle brand ranging from men's, women's and children's apparel and accessories to a complete home collection. Nautica® products are refined casual classics inspired and energized by the water that are always crisp, clean and distinct. Today Nautica® is available in more than 60 countries with more than 200 Nautica® branded stores worldwide. In 2003, the Company was acquired by VF Corporation, a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler, The North Face, Lee, Vans, Nautica, 7 For All Mankind, Eagle Creek, Eastpak, Ella Moss, JanSport, lucy, John Varvatos, Kipling, Majestic, Napapijri, Red Kap, Reef, Riders and Splendid. For additional information, please go to www.nautica.com and www.vfc.com.
About Oceana
Oceana campaigns to protect and restore the world's oceans. Global in scope and dedicated to conservation, Oceana has campaigners based in North America (Washington, DC; New York, NY; Juneau, AK; Monterey, CA; and Portland, OR), Europe (Madrid, Spain; Brussels, Belgium), Central America (Belize) and South America (Santiago, Chile). More than 300,000 members and e-activists in over 150 countries have already joined Oceana. To learn more, visit http://www.oceana.org.
About GQ
THE GENTLEMEN'S FUND:
GQ's The Gentlemen's Fund initiative raises awareness for issues that are essential to modern men. Founded in 2007, The Gentlemen's Fund encourages men to become agents of change by supporting charities that champion these causes. Recent Gentlemen's Fund ambassadors have included Ashton Kutcher, Adrian Grenier, Josh Duhamel, Mark Wahlberg, John Legend, Steve Nash, Forest Whitaker, and Timbaland.
GQ:
GQ is the leading men's general-interest magazine, with a monthly readership of 6.8 million readers. It is available in print, online at GQ.com, and as an app at iTunes.com. The magazine is published by Conde Nast, a division of Advance Publications. Conde Nast operates in twenty-five countries and is the world leader in exceptional content creation.
SOURCE Nautica
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