Naked Lime to Host Digital Advertising Events for Dealers

KETTERING, Ohio, July 1, 2016 /PRNewswire/ -- Naked Lime Marketing, a Google Partner, announces digital advertising educational events for automotive retailers. Google Connect Premier events will help dealers better identify their digital advertising needs and learn how to use digital advertising for their business. The events will be co-hosted by Google's Strategic Partner Manager Shalini Jariwala and members of the Naked Lime digital advertising team.

"Dealers continue to shift more of their advertising dollars toward digital and away from traditional advertising," said Chris Walsh, vice president at Naked Lime. "As they do that, they tell us they want to better understand the strategy, implementation, and results from their investment, so they can make better decisions about what to spend and where to spend it. 

"We're pleased to work hand-in-hand with Shalini Jariwala from Google to bring these digital advertising educational events directly to dealerships."

During Google Connect Premier, dealers will learn:

• How life's micro-moments influence customer purchases.
• What the automotive micro-moments are.
• How to take a strategic approach to digital marketing for their dealership.
• How working with an agency can help their dealership maximize advertising reach and effectiveness.
• What to look for in an agency and digital advertising partner.

The next Google Connect Premier events are on July 14 in El Segundo, California, and July 25 in Atlanta. Additional cities to be announced.

For the latest information and to register: http://info.nakedlime.com/naked-lime-google-events/.

About Naked Lime Marketing

Naked Lime's Naked Truth: Deliver fresh and innovative full-service marketing, advertising, and web solutions and services that help automotive dealers turn the heads of consumers and inspire consumer loyalty at every point in the retail process. Connect with Naked Lime Marketing on the Web: http://nakedlime.com, Facebook: http://facebook.com/nkdlime, or Twitter: http://twitter.com/nkdlime.

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