MusclePharm to be Featured on Saturday's UFC on FOX 2

DENVER, Jan. 27, 2012 /PRNewswire/ -- MusclePharm Corporation, a Nevada corporation ("MusclePharm" or the "Company") (OTCBB: MSLP), an expanding U.S. nutritional supplement company, is pleased to announce that will be heavily featured during Saturday's highly-anticipated Ultimate Fighting Championship (UFC) on FOX 2.

MusclePharm, which is the Official Nutritional Supplement Provider of the UFC, will have its logo prominently displayed on the mats and bumpers of the UFC Octagon for what will be another landmark night in the UFC.

MusclePharm is also sponsoring UFC fighters Chael Sonnen, Michael Bisping and Rashad Evans during the event, which is expected to draw millions of viewers on FOX. All three fighters will have the MP logo largely featured on their fight shorts.

Sonnen and Bisping will meet in the co-main event of the card in a fight that will earn the winner a bout against UFC middleweight champion and MusclePharm sponsor Anderson Silva.

Evans, a former light heavyweight champion, is fighting in the main event in what will be the UFC's second fight on network television.

The UFC, the world's premier MMA organization and the largest pay-per-view content provider in the United States, made its network television debut on FOX in November, drawing over 10 million viewers in what was the most-watched live MMA event ever in the United States.

In addition, NFL superstar quarterback and MusclePharm-sponsored athlete Michael Vick will be in attendance at the marquee event on Saturday, adding even more fanfare to the must-see event on FOX.

The entire evening will give the award-winning supplement company an ideal platform to be in front of a huge viewing audience on network television.

"We are extremely excited that we will be able to showcase our brand on such on a large stage and what will be one of the most exciting nights in the UFC. With three big-name fights on FOX, it's a great opportunity for a national audience to see our brand," MusclePharm President and Co-Founder Jeremy Deluca said.

"It will also be a thrill for us to have two of our marketing partners together in Michael Vick and the UFC in the same building together to further show the impact MusclePharm is having. It will be an unbelievable night and will be another sign that MusclePharm is poised for record growth again in 2012."

About MusclePharm Corporation

Headquartered in Denver, Colorado, MusclePharm is a healthy life-style company that develops and manufactures a full line of NSF International approved nutritional supplements that are 100% free of banned substances. Based on years of research, MusclePharm products are created through an advanced six-stage research protocol involving the expertise of top nutritional scientists and field tested by more than one hundred elite professional athletes from various professional sports leagues including the National Football League, Mixed Martial Arts, and Major League Baseball. The Company's products address all categories of an active lifestyle, including muscle building, weight loss, and maintaining general fitness through a daily nutritional supplement regimen. MusclePharm is sold in over 120 countries and available in over 5,000 U.S. retail outlets, including GNC, Wal-Mart, Vitamin Shoppe and Vitamin World. MusclePharm products are also sold in over 100 online stores, including bodybuilding.com, Amazon.com and Vitacost.com. For more information, please visit www.musclepharm.com.

Forward Looking Statements   

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Investor Contact:
Cory Gregory
President
303-396-6100
http://www.musclepharm.com

SOURCE MusclePharm Corporation

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