MusclePharm Breaks Company Record for Monthly Sales in November
DENVER, Dec. 8, 2011 /PRNewswire/ -- MusclePharm Corporation, a Nevada corporation ("MusclePharm" or the "Company") (OTCBB: MSLP), an expanding U.S. nutritional supplement company, is pleased to announce that it set a Company record for monthly sales during the month of November with gross sales of approximately $2,700,000.
While the fourth quarter is historically a slow month in the nutritional supplement world, MusclePharm continued to show consistent growth, reaching approximately $2,700,000 in gross sales during November, its biggest sales month in Company history. The total costs of goods sold for the November products sold equated to $1,700,000. Other Company expenses in November remained similar to the figures reported in the Company's unaudited financial statements during the third quarter of 2011.
The Company's popular Assault™ pre-workout product ("Assault"), which was recently named the "2011 Bodybuilding.com New Supplement of the Year," also broke a Company record for most units sold by an individual product in a single month, selling over 70,000 units during the record-breaking month. Assault is currently the No. 3 overall top-selling product on Bodybuilding.com among more than 12,000 products, while MusclePharm is the No. 2 top-selling brand on Bodybuilding.com, a popular e-commerce site that features nearly 600 brands. The consistent growth and record-setting month also indicates continued development for MusclePharm, which is the official nutritional supplement provider of the Ultimate Fighting Championship (UFC).
"We continue to see enormous growth in revenues each month at MusclePharm and have been able to develop a consistent customer retention rate with our hands-on customer service between our popular social media channels," MusclePharm Chief Executive Officer Brad Pyatt said. "I really believe our consumers know we care about them and we are passionate about their own personal results and our brand quality. We are aggressively moving to make MusclePharm one of the biggest brands in the nutritional supplement industry."
ABOUT MUSCLEPHARM CORPORATION
Headquartered in Denver, Colorado, MusclePharm is a healthy life-style company that develops and manufactures a full line of NSF and Informed Choice approved nutritional supplements that are free of banned substances. Based on years of research at the MusclePharm Sports Science Center, the products are created through an advanced six-stage research protocol involving the expertise of top nutritional scientists and field tested by more than one hundred elite professional athletes from various professional sports leagues including the National Football League, Mixed Martial Arts, and Major League Baseball. The Company's products address all categories of an active lifestyle, including muscle building, weight loss and maintaining general fitness through a daily nutritional supplement regimen. MusclePharm is sold in over 120 countries and available in over 5,000 U.S. retail outlets, including GNC and Vitamin Shoppe, and Vitamin World. MusclePharm products are also sold in over 100 online stores, including bodybuilding.com, Amazon.com and Vitacost.com. For more information, please visit www.musclepharm.com.
FORWARD LOOKING STATEMENTS
The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.
Investor Contact:
Cory Gregory
President
303-396-6100
http://www.musclepharm.com
SOURCE MusclePharm Corporation
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