MTN DEW® SNOW DANCE Announces 2019 Concert Headliner RÜFÜS DU SOL (DJ SET) & Support A-TRAK in its Return to Breckenridge Ski Resort on Saturday, November 23

BRECKENRIDGE, Colo., Nov. 5, 2019 /PRNewswire/ -- On Saturday, November 23, MTN DEW® will return to Breckenridge Ski Resort to pay tribute to the winter skies with an exciting concert and event experience featuring music headliner RÜFÜS DU SOL (DJ SET), and support act, A-TRAK, in addition to appearances by professional snowboarders and winter sport champions Red Gerard, Danny Davis and Julia Marino to celebrate the early winter snow season. The early season is already off to a strong start in Breck, with four feet of snow in the month of October and the resort preparing to open for the season on Friday, Nov. 8.

The Colorado community will enjoy a highly entertaining experience, as the Australian indie dance trio RÜFÜS DU SOL (DJ SET) takes the stage to mesmerize and inspire fans with a 90-minute DJ set. The #DewSnowDance kicks off on Saturday at 8:30 a.m. at the base of Peak 8 at Breckenridge Ski Resort with a variety of on-mountain resort experiences and will conclude in the South Gondola Lot at the base of the BreckConnect Gondola with a free concert from 4:00 p.m. to 8:00 p.m. Tickets are required for entry to the concert but will be available at no cost, while supplies last. RSVP at dewsnowdance.com. Please note RSVP does not guarantee admission. On-time arrival is always suggested as only the first 5,000 will be admitted.

MTN DEW Snow Dance support act A-TRAK is a stand-out, award-winning DJ who masters the turntable, merging the sounds of rap and electronic music. A-TRAK will kick off the evening in Breckenridge, setting the stage for headliner RÜFÜS DU SOL (DJ SET), whose 90-minute DJ set is sure to make the crowd dance. To further celebrate the kickoff of snow season, MTN DEW pro snowboarders and winter sport champions Red Gerard, Danny Davis and Julia Marino will be in attendance throughout the day, showing their support and sharing in the excitement.

"Last year's Mountain Dew Snow Dance concert was awesome," commented Colorado local and award-winning snowboarder Red Gerard. "I'm excited to be coming back to Breck again to help celebrate a new snow season!"

The Dew Snow Dance is guaranteed to entertain local fans at Breckenridge Ski Resort on Saturday, Nov. 23 via music, professional athlete meet and greets, food, drinks and more. To stay up to date on the latest news, head to the MTN DEW Facebook event page and follow #DewSnowDance.

About Mountain Dew  
MOUNTAIN DEW®, a product of PepsiCo North America Beverages, is the No. 1 flavored carbonated soft drink in the U.S. With its one-of-a-kind citrus taste, MOUNTAIN DEW exhilarates and quenches with every sip. In addition to the original MOUNTAIN DEW and DIET MOUNTAIN DEW®, the permanent DEW® product line includes MTN DEW ICE™, MTN DEW® KICKSTART™, MOUNTAIN DEW CODE RED®, MOUNTAIN DEW PITCH BLACK®, MOUNTAIN DEW VOLTAGE®, MOUNTAIN DEW WHITE OUT® and MTN DEW® Label Series. For more information, check out www.mountaindew.com, www.facebook.com/mountaindew or follow on Instagram and Twitter @mountaindew.  

About PepsiCo 
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $64 billion in net revenue in 2018, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales. 

Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit www.pepsico.com.  

About Breckenridge Ski Resort
Breckenridge Ski Resort offers five huge peaks, 2,908 acres, 11 bowls, North America's highest chairlift and some of the country's best High Alpine terrain. Breckenridge, affectionately known as 'Breck' to locals and visitors alike, is a historic mining town and vibrant mountain community that boasts a serious dose of high alpine adventure, natural beauty and ski town charm.

SOURCE Mountain Dew

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