Move Over Winter: Stove Top Stuffing Empowers People to Spread the Warmth

GLENVIEW, Ill., Feb. 16 /PRNewswire/ -- The Stove Top Spread the Warmth Ambassadors are back in 2010 and are hotter than ever. To help warm up individuals and families this cold and weary winter, the Ambassadors are taking their good deeds to select cities nationwide. From there they'll encourage people to spread goodwill and support to those who need a helping hand.

Throughout February, Stove Top Ambassadors will spread a little warmth to residents in Milwaukee, Pittsburgh and Minneapolis by shoveling snow, paying heating bills and hosting a fundraiser for charity. Ambassadors will also take to the streets in each city, surprising residents with acts of kindness such as paying bus fares, serving up hot cocoa to those who work outside in the cold and distributing coupons for free Stove Top Stuffing.

"Our Stove Top Ambassadors made an impact by lending a helping hand to more than 7,000 people nationwide this past holiday season," said Stove Top Brand Manager Maytal Ryan Shamir. "So we wanted to bring them back one more time during this oh-so-cold winter season to help spread a little more warmth and inspire people to do the same by helping those in need in their own communities."

How Would You Spread the Warmth With $10,000?

From coast-to-coast, people have joined the cause by helping neighbors, friends and strangers in need – proving that small acts of kindness can make a big impact. Now, Stove Top is giving people a chance to become honorary Spread the Warmth Ambassadors. From now until February 28, 2010, U.S. residents 18 and over can visit SpreadtheWarmth.com and tell Stove Top in 200 words or less about the good deeds they would like to do in their community. The top 10 entries will be posted on SpreadtheWarmth.com. Then, from March 21-April 4, 2010, America can vote for their favorite finalist. The three essays with the most votes will each receive a $10,000 donation for the non-profit charity of their choice.

Help Us Spread the Warmth!

Visit SpreadtheWarmth.com and read the Stove Top Spread the Warmth Ambassador blog to learn about the latest Ambassadors good deeds, where they are headed and what others are doing in their communities to lend a helping hand. People are also invited to follow the Stove Top Spread the Warmth initiative on Twitter at @SpreadtheWarmth to receive Ambassador updates or share additional ideas for helping others by using #STW in a Tweet. Select Tweets using the #STW hashtag will be featured on SpreadtheWarmth.com. Or become a fan of Stove Top Stuffing on Facebook, at Facebook.com/StoveTop, where fans can get delicious Stove Top recipe ideas and cooking tips, share their Stove Top recipes and photos, and get the latest news on what our Spread the Warmth Ambassadors are doing.

About Kraft Foods

The combination of Kraft Foods and Cadbury creates a global powerhouse in snacks, confectionery and quick meals. With annual revenues of approximately $50 billion, the combined company is the world's second largest food company, making delicious products for billions of consumers in more than 160 countries. The combined company's portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gums; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats. Another 70+ brands generate annual revenues of more than $100 million. Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.

SOURCE Kraft Foods

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