COSTA MESA, Calif. and NEW YORK, Feb. 19, 2019 /PRNewswire/ -- MotoAmerica has announced the final piece of its most comprehensive television and digital programming package to date – six to eight hours of daily live coverage of all five classes during the 2019 MotoAmerica Series via a paywall package that opens the series to anyone with a computer and/or smart TV/phone and internet access worldwide. MotoAmerica will be partnering with ViewLift, a leading digital distribution and monetization platform, to power its digital and live-streaming experiences on web and mobile devices.
The MotoAmerica Live+ package will feature live coverage each day, including practice, qualifying and racing from every class, plus interviews, special features, etc., from all 10 rounds in the 2019 MotoAmerica Series.
Subscriptions for MotoAmerica Live+ will be available soon for a pre-sale price of $49.95. After the initial pre-sale period, a season pass will be available for $69.95. A six-month subscription (April through September) will also be available for $13.25 a month and single-event (weekend) packages will be available for $9.95. More details will follow in the coming weeks.
"We've been hearing from our fans for a while now that they want a subscription-based service where they can watch our races on their computers or other devices. And now they can," said MotoAmerica President Wayne Rainey. "This will allow our fans all over the world to watch all of our action live. This is going to make a lot of people happy and we're pleased to be able to offer a service like this to our fans. It's a real game-changer for MotoAmerica, its sponsors, teams, riders and fans."
"We are happy to support MotoAmerica in their growth objectives by providing them the platforms, tools, and analytics to grow their audience and optimize their monetization strategies," says Manik Bambha, ViewLift's President.
Former MotoGP analyst Dylan Gray will host the action and features on Live+.
"I am very excited to be joining the MotoAmerica Series for what looks to be a great season both on and off the track," said Gray. "Brilliant racing coupled with big personalities make this one of the best racing series in the world, and I cannot wait to get to know the paddock and work alongside a few familiar faces from the past. I look forward to being part of an exciting new TV and digital package that will hopefully make fans feel 100 percent immersed in the action and encourage them to watch the stars of today and tomorrow… and, of course, go riding themselves."
About MotoAmerica:
MotoAmerica is the North American road racing series created in 2014 that is home to the AMA Superbike Championship. MotoAmerica is an affiliate of KRAVE Group LLC, a partnership that includes three-time 500cc World Champion, two-time AMA Superbike Champion, and AMA Hall of Famer Wayne Rainey, ex-racer and former manager of Team Roberts Chuck Aksland, motorsports marketing executive Terry Karges, and businessman Richard Varner. For more information on MotoAmerica, visit www.MotoAmerica.com. Also make sure to follow MotoAmerica on Twitter, Facebook and Instagram.
About ViewLift:
ViewLift is a full-service digital content distribution platform empowering media companies, sports leagues and teams, education providers and others to monetize their content through native branded apps on major OTT devices including web, mobile, TV connected devices, Smart TVs and gaming consoles. ViewLift's founding team brings years of domain experience as an operator (not just a technology provider) and strong industry relationships to offer a complete end-to-end solution for creating, launching and monetizing video applications across all major device platforms. ViewLift operates across the digital ecosystem, understanding each device's unique requirements and best practices. ViewLift offers clients a range of monetization models on a proprietary platform with advanced analytics, tracking performance in real-time. ViewLift is backed by leading VC firms, including New Enterprise Associates, Comcast Ventures, and Clark Enterprises, as well as tech and media pioneers Ted Leonsis, Steve and Jean Case, Terry Semel, Robert McCormack and others. ViewLift clients include: Monumental Sports Network; The Great Courses; My Outdoor TV; Nexstar; DraftKings; Lax Sports Network; Arena Football League; SnagFilms; and others.
SOURCE ViewLift
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