More Than Half Of U.S. Households Say Halloween Candy Must Be Shared

SANTA MONICA, Calif., Oct. 30, 2013 /PRNewswire/ -- More than half of U.S. households have a rule that Halloween candy must be shared and 78 percent of parents serve as the Halloween candy gatekeepers with three out of four people who believe that eating healthfully can include the enjoyment of seasonal candy, according to a survey conducted by The National Confectioners Association (NCA) and featured in an article in the November issue of Food Nutrition & Science.

"Halloween and candy are a fun part of culture and holiday traditions," says Phil Lempert founder of Food Nutrition & Science and CEO of The Lempert Report. "Candy will always be the leader during this holiday, but there's an untapped opportunity for healthy snack companies to create Halloween packaging that can serve as an alternative to candy."

According to the survey, 41 percent limit candy to a couple of pieces per day until the candy runs out while 24 percent of parents take responsibility for the candy and dole it out as they feel it's appropriate. The survey shows that 13 percent limit consumption to a certain number of pieces in total and remove the rest from the house.

Also in the November issue, with 40 percent of all food in the U.S. going uneaten and more than one-in-six Americans not knowing where their next meal is coming from, Bloomfield Farms general manager Nick Papadopoulos along with Joanna and Gary Cedar created CropMobster™, a website and social network that announces available excess perishable foods from farms, agricultural producers and food sellers. Members get an instant email alert and also can post opportunities and offers to the community serving as a classified ad for fresh food, livestock, free donations and other surplus materials and equipment.

Other November articles include more survey results, interviews and more.

About Food Nutrition & Science
With more than 26,000 readers, Food Nutrition & Science is the only monthly newsletter created for all food industry players to communicate about the safest, most efficient and healthiest ways to get food to our plates. For more information or to subscribe, please visit www.FoodNutritionScience.com.

SOURCE Food Nutrition & Science