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Moji Tackles Lower Back Pain with a Comprehensive System that Pairs Support with Specialized Hot and Cold Therapy


News provided by

Moji

Apr 13, 2010, 11:00 ET

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CHICAGO, April 13 /PRNewswire/ -- Moji, a manufacturer and marketer of recovery and pain relief products, has launched a dual hot and cold therapy system to combat back pain, which affects millions of Americans daily.  An industry leader in cold therapy, Moji is dedicated to keeping people active and pain-free and has now added moist heat to its product portfolio to provide premium solutions for both chronic and acute back pain sufferers.  Equipped with the two most effective natural remedies, the new Moji Back Pain Relief System offers comprehensive relief to treat this widespread source of pain.  Moji Back's system will be promoted via Moji's website and through a national television advertising campaign that will air throughout the month of April on networks such as FX, HGTV, Versus, and Lifetime.

If you struggle with back pain, you're definitely not alone.  Nearly eighty percent of people will experience back pain over the course of their lifetime.  In fact, lower back pain is so rampant that Americans spend over $50 billion annually in an effort to ease the discomfort and debilitating agony that hinders even the most basic daily activities.

Moji Back's system features a Support Wrap, which allows users to be mobile and keep pace with their busy schedules, and a Heat Cell and Cold Cell to treat a myriad of back pain symptoms.  With its advanced interchangeable cell delivery system, the Moji Back Pain Relief System provides a specialized approach to both moist heat and cold therapy for your preferred method of pain relief.

Heat and ice therapy are standard healing practices for athletes and pain sufferers, and have been for ages.  Research supports these modalities as two of the safest all-natural methods of pain relief.  However, many consumers still struggle with the age old question – when should you heat and when should you ice?  Moist heat can be used to relieve stiffness, improve circulation, and ease muscle pain and soreness.  Cold therapy, on the other hand, decreases swelling and inflammation and provides pain relief for acute injuries (those occurring within 48 hours).

By focusing on targeted pain relief, comfort, and mobility, the Moji Back Pain Relief System provides a practical and effective solution to help consumers manage pain and recover faster.  To purchase the Moji Back Pain Relief System, or for more information about Moji, its innovative product line, as well as expert advice regarding injury prevention, pain relief, and staying active, visit www.gomoji.com.

About Moji

Based in Chicago, IL, Moji was founded in 2007 with the goal of keeping people active and pain-free.  Moji offers innovative recovery and pain relief products, constructed of premium materials, to support active lifestyles at any age.  Moji products were developed in collaboration with top sports medicine doctors, world-class athletes, physical therapists, trainers, and industrial engineers.  In addition to its products, Moji offers an online library of original and expert third-party content to promote education as an integral part of injury prevention, recovery, and pain relief.  

Contact:

Megan Godfrey, Moji


(847) 201-3635


[email protected]

SOURCE Moji

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