Models Wear UGG Backstage and during Rehearsal Test Walk at the Marchesa SS16 Runway Show
NEW YORK, Sept. 18, 2015 /PRNewswire/ --
WHO: UGG® seen backstage on models at the Marchesa SS16 runway show during New York Fashion Week.
NEW YORK, Sept. 18, 2015 /PRNewswire/ --
WHO: UGG® seen backstage on models at the Marchesa SS16 runway show during New York Fashion Week.
WHAT: UGG® Classic Luxe was the boot du jour backstage and during the test walk at the Marchesa SS16 New York Fashion Week show. While preparing to walk the runway for the high-end womenswear brand founded by Georgina Chapman and Keren Craig, models were seen wearing the UGG® Classic Luxe Abree Short made famous when supermodel Carolyn Murphy announced she was the face of the global campaign in August 2015.
In addition, models kept comfortable behind-the-scenes during hair and makeup wearing the UGG® Fluff Flip Flop slipper and the Duffield robe from the ultra-plush loungewear line.
Crafted in Italy using only the most premium materials, the Classic Luxe Collection boasts a sleek, slim-line silhouette and sophisticated fashion-forward feel, while still keeping the legendary comfort synonymous with the brand.
Carolyn Murphy, face of the Classic Luxe campaign, describes her style by saying, "My style definitely leans towards low-maintenance, classic, and comfortable pieces. When it comes to clothes, I work from the bottom up, choosing my shoes first so I know I can make it through the day. They [Classic Luxe] keep me comfortable and looking chic throughout the day."
UGG® Classic Luxe offers three styles, the Abree, Abree Short and Karisa, with prices ranging from $245 to $295. The limited edition collection will be available in North America at www.uggaustralia.com and at UGG® stores until sold out.
Click HERE to download behind-the-scenes images
Click HERE to download walkthrough images
Click HERE to download the Classic Luxe collection images
WHEN: Wednesday, September 16, 2015
WHERE: St. Regis Hotel, 2 East 55th Street NYC
SOCIAL: @uggaustralia #ThisIsUGG
Contact:
Matthew Magnin
UGG® Australia
[email protected]
917-842-2391
Sana Neumann
HL Group
[email protected]
646-460-8937
About The UGG® Brand
Founded in 1978 in California, the UGG® brand has built a reputation on luxury and comfort by using only the finest materials in the world, employing the highest standards of craftsmanship, and delivering new and innovative styles. The UGG® brand is recognized as a premium lifestyle brand with more than $1 billion in annual sales, offering men's, women's and kid's footwear as well as loungewear, outerwear, home products, cold weather accessories and handbags. The brand's concept and outlet stores offer the ultimate brand experience with 137 locations worldwide, including New York, San Francisco, Los Angeles, Paris, London, Tokyo, Shanghai and Beijing. For more information, visit our website, www.uggaustralia.com. @UGGAustralia @UGGforMen #THISISUGG
About Deckers Brands
Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company's portfolio of brands includes UGG®, Teva®, Sanuk®, Ahnu®, and HOKA ONE ONE®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, 142 Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com
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SOURCE UGG Australia
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