Mobile App Availability, Partnerships, Collaborations, Certifications, and Online Initiatives - Analyst Notes on IAC, AOL, Criteo, Conversant and Web.com
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NEW YORK, July 7, 2014 /PRNewswire/ --
Today, Analysts Review released its analysts' notes regarding IAC/InterActiveCorp (NASDAQ: IACI), AOL, Inc. (NYSE: AOL), Criteo SA (NASDAQ: CRTO), Conversant Inc. (NASDAQ: CNVR) and Web.com Group, Inc. (NASDAQ: WWWW). Private wealth members receive these notes ahead of publication. To reserve complementary membership, limited openings are available at: http://www.analystsreview.com/4483-100free.
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IAC/InterActiveCorp Analyst Notes
On June 24, 2014, IAC/InterActiveCorp (IAC) announced that its DailyBurn brand is supporting Chromecast, making DailyBurn the first dedicated home fitness app for Google's Chromecast. With the availability of DailyBurn on Chromecast, IAC noted that users now have access to DailyBurn's HD-quality on-demand workout programs on various platforms including iPhone, iPad, Android tablets and smartphones, and the Chrome browser. "DailyBurn is excited to bring our workout experience to Chromecast. Chromecast owners can now break a sweat to DailyBurn's exclusive premium workout programs, like Inferno and True Beginner, in HD quality on any TV in their home," said Andy Smith, CEO of DailyBurn. The full analyst notes on IAC are available to download free of charge at:
http://www.analystsreview.com/Jul-07-2014/IACI/report.pdf
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AOL, Inc. Analyst Notes
On June 20, 2014, AOL, Inc. (AOL) reported that its AOL Platforms division and the UM division of IPG Mediabrands have formed partnership to build a real-time, moments-based marketing initiative to enable "Moments Marketing" for advertisers. AOL stated that the goal of Moments Marketing is to reach consumers at the specific moments in their days and lives that have the most impact on their decisions and behaviors, to spark conversations. AOL Platforms and UM also said that Moments Marketing is a first of its kind as cross-screen, platform-agnostic marketing tool to leverage triggers like market data and information, social indicators, weather, and cultural moments to serve contextually relevant and timely marketing messages. Moments Marketing is expected to be campaign-ready by mid- to late Q3 2014. The full analyst notes on AOL are available to download free of charge at:
http://www.analystsreview.com/Jul-07-2014/AOL/report.pdf
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Criteo SA Analyst Notes
On June 30, 2014, Criteo SA (Criteo) announced that its in-app measurement solution, AD-X Tracking, is collaborating with Twitter as part of the Mobile App Promotion program. Criteo informed that the collaboration aims to develop a custom measurement solution for tracking mobile app install campaigns. "The opportunity to partner with one of the world's best known social networks and offer clients a lens into their new Twitter App Promotion campaigns is very exciting for everyone," said David Philippson, Managing Director of Ad-X Tracking at Criteo. "Having grown from measuring a few dozen mobile ad networks in 2010 to supporting more than 450 ad networks, social networks, DSPs, exchanges, PPC platforms and direct publishers, we see this partnership with Twitter as a massive opportunity for scale with our clients." The full analyst notes on Criteo are available to download free of charge at:
http://www.analystsreview.com/Jul-07-2014/CRTO/report.pdf
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Conversant Inc. Analyst Notes
On June 24, 2014, Conversant Inc. (Conversant) announced that it was certified by the Interactive Advertising Bureau (IAB) under its new Quality Assurance Guidelines Program 2.0 (QAG), helping to establish trust between buyers and sellers. "We are proud to offer the robust brand safety processes, standards, and safeguards necessary for IAB's QAG 2.0 certification," said Bill Todd, Executive Vice President at Conversant. "The brand reputations and images of our clients are absolutely critical to us and we work to ensure the highest media standards," Bill added. In order to get the certification, Conversant ensured that its internal practices follow the IAB guidelines and participated in a comprehensive internal audit. The full analyst notes on Conversant are available to download free of charge at:
http://www.analystsreview.com/Jul-07-2014/CNVR/report.pdf
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Web.com Group, Inc. Analyst Notes
On June 27, 2014, Web.com Group, Inc. (Web.com) announced that it is currently developing websites for all Yarmouth, Nova Scotia businesses, making Yarmouth the first community in North America that is entirely online. As a results of this initiative, Web.com confirmed that approximately 75% of Yarmouth businesses are now online. "With local businesses and residents on board, this initiative provides economic opportunities for all involved," said Pam Mood, Mayor of Yarmouth. The full analyst notes on Web.com are available to download free of charge at:
http://www.analystsreview.com/Jul-07-2014/WWWW/report.pdf
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