Mistakes Doctors Make in Being Complacent About Their Online Reputation Management
Scottsdale Reputation Management Firm Reputation Maxx discusses how online reputation management is extremely important for doctors and how to avoid common mistakes that many physicians make when doing their own online reputation management.
SCOTTSDALE, Ariz., June 19, 2014 /PRNewswire/ -- Online Reputation Management for Doctors has become a necessity for those in the medical field; just as any other person or group providing services to the public needs image control. In the healthcare field especially, the Scottsdale Reputation Management Firm of Reputation Maxx recognizes that physicians are susceptible to any number of possible lawsuits and slander from former patients, or from people who want to discredit them for any reason, which includes the competition. It is therefore important for physicians to constantly be aware of the way that they look online and respond to anything that threatens their reputations. Individuals who are searching for a physician can look online to read reviews and other press about everything from the care they received to what the offices looked like. If there is even a single piece of negative content for potential patients to see, this can hurt a physician who is trying to help others and increase their patient base.
Photo - http://photos.prnewswire.com/prnh/20140618/119391
Regardless if a doctor is working in a hospital or running a private practice, Online Reputation Management for Doctors is crucial for anyone in the medical field who sees patients. People want to be assured that a healthcare provider is well qualified and capable of doing the best job possible. Physicians must be sure to have a positive reputation and a clean online image.
"One of the biggest mistakes that we see doctors make, time and time again, is that they take no action to secure their web presence," said reputation expert and CEO of Reputation Maxx, Walter Halicki. "As soon as you start practicing, you need to build up a buffer zone of positive content for the future. If something does happen, you need to take steps to immediately assess the situation and start to restore the doctor's online landscape."
Creating a blog or other website to highlight a physician's accomplishments is one way to develop a positive online reputation. People who view this material should have a clear idea of what the physician is like, their achievements, where they attended medical school and did their residency and much more.
Along the lines of taking responsibility for a career, Online Reputation Management for Doctors is practically a necessity in today's world. The public wants to know information about physicians to decide which ones to go to for healthcare. Being able to make an educated decision based upon the information available is why physicians need to be responsible for the way that they look online. Always think in terms of the patient.
"If you were looking for a doctor and found a lot of things online about how long the wait times were and how unprofessional the office was, would you go there?" Halicki said.
All true professionals want to be seen in a positive light. This is done through careful planning, foresight, and responsiveness to any incident when it happens. This includes online reputation management for doctors, whose very livelihood depends on their perception by patients. For more information about the online reputation management for doctors service that the Scottsdale Reputation Management Firm, Reputation Maxx, offers visit http://www.reputationmaxx.com. To view this press release in Spanish, visit Enterate Ahora.
CONTACT: Reputation Maxx, 877-390-1597, [email protected]
SOURCE Reputation Maxx
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article