MIPFormats Pitch Competition Finalists Announced

PARIS, March 23, 2012 /PRNewswire/ -- MIPFormats announced today the names of MIPFormats Pitch competition finalists who will be invited to Cannes to pitch their projects during the 3rd edition of MIPFormats, running on Friday 30 and Saturday 31 March 2012, ahead of MIPTV (Sunday 1 – Wednesday 4 April).

The MIPFormats Pitch is an international pitching event for companies with innovative concepts for new, non-scripted entertainment formats. Warner Bros. International Television Production, the exclusive sponsor of the competition, oversaw the pre-selection and will spend up to euro 25,000 to develop the winning project of the MIPFormats Pitch.

The 5 finalists are:

ALL FOR ONE ONE FOR ALL
Presented by Janane Mallat, CEO, IPROD, Lebanon

LOOKING FOR LOVE
Presented by Stuart Coxe, Executive Producer, Antica Productions, Canada

MILLION DOLLAR MYSTERY
Presented by Adam Markowitz, President, Markowitz Media, USA

PERSUASION 
Presented by Soreyrith Um, President, Summertime Entertainment, USA

WHICH ONE OUT
Presented by Simon Staffans, Format Developer, MediaCity Finland, Finland

For more information about the MIPFormats Pitch competition finalists, click here.

ABOUT WARNER BROS. INTERNATIONAL TELEVISION PRODUCTION 
Warner Bros. International Television Production (WBITVP) aims to establish or acquire production companies in the major television territories around the world in order to become a leading producer of local scripted and non-scripted programming.

In those territories where WBITVP establishes a production base, it operates by developing and producing original programming and also producing local versions of formats owned and controlled by the group such as "The Bachelor", "The World's Strictest Parents" and "Who Do You Think You Are?"  Where WBITVP has no local production capability it licenses Warner Bros. formats to 3rd parties.

WBITVP has already taken significant steps by acquiring a majority stake in UK production group ShedMedia, one of the UK's largest and most successful independent production companies, which operates both in the UK and the US.  Most recently it has acquired a majority stake in BlazHoffski Holding B.V., a leading independent television producer in The Netherlands and Belgium.

ABOUT REED MIDEM
Founded in 1963, Reed MIDEM is a leading organiser of professional, international tradeshows. Reed MIDEM events have established themselves as key dates in professional diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia and MAPIC for the property and retail real estate sectors.

Reed Exhibitions is the world's leading events organiser, with over 460 events in 36 countries covering 44 industry sectors. In 2010 Reed brought together over seven million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 34 fully staffed offices.

SOURCE Reed MIDEM

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