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Microsoft awards Blair Technology Group (BTG) with Authorized Refurbisher designation

Microsoft Authorized Refurbisher (MAR) partnership provides BTG customers with peace of mind


News provided by

Blair Technology Group

Sep 12, 2012, 11:50 ET

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FLORENCE, Ky., Sept. 12, 2012 /PRNewswire/ - Blair Technology Group (BTG), One of the nation's largest providers in the secondary PC market, has been granted the coveted Microsoft® Authorized Refurbisher (MAR) designation. There are currently less than 20 Microsoft Authorized Distributors in the entire US.

(Logo: http://photos.prnewswire.com/prnh/20120912/CL73086LOGO )

The MAR Program is designed to provide consumers with the security and confidence that comes with dealing with a Microsoft Authorized Refurbisher, like BTG.

"The Microsoft Refurbisher Team is pleased to welcome Blair Technology Group to the Microsoft Authorized Refurbisher program.  We look forward to working with Blair in supporting their goals to deliver first class service and genuine licensed software to customers requiring high quality secondary PC's," said Chris Acker, WW Director of the Microsoft OEM Refurbisher Program.

"It's an honor to be an authorized Microsoft business partner and our customers will benefit immediately.  Through easy and affordable access to quality refurbished PC's with a genuine Microsoft operating system license pre-installed.  It will also permit BTG customers access to updates, downloads, or other enriched features of the OS as well as providing an upgrade path to future releases of Windows operating system software," observed  Andy Blair, President and CEO of Blair Technology Group.

The program creates a strong market differentiator for qualified refurbishers, like BTG. It enriches the affiliation with Microsoft, including: marketing support and account management; an opportunity to build additional revenue and margin via market differentiation; access to proprietary tools to simplify Windows operating system deployment on refurbished equipment; and access to cost effective operating system licenses for refurbished computers to provide customers an end- to-end solution.

"BTG is dedicated to providing the highest quality refurbished products and service to our customers. Each piece of equipment that we carry goes through a series of rigorous and comprehensive diagnostic tests and checks to ensure our systems perform as good, if not better than new for our customers. We pride ourselves on going above and beyond with our refurbishing procedures. The MAR qualification is another stage in our continuing product quality improvement program," added Andy Blair.

SOURCE Blair Technology Group

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