Michelin Launches New Quick Reference Version Of Its Famous Restaurant Guide
First-ever "Map of Great Places to Eat" designed as shortcut to Michelin-recommended dining in New York, San Francisco and Chicago
NEW YORK, Dec. 16, 2014 /PRNewswire/ -- For serious foodies mapping out their next Michelin-rated dining experience, Michelin has created a new series of premium maps to quickly find the top-rated restaurants listed in the latest editions of the U.S. MICHELIN Guides.
The first in the series of this collection, the "New York City Map of Great Places to Eat 2015," goes on sale today, and versions for San Francisco and Chicago will be launched the second week of January 2015. The price is $9.95 for each map.
"Consider this new map a shortcut to the shortlist of Michelin-recommended restaurants," said Alice Searcy, director of marketing for Michelin Travel and Lifestyle in North America. "This product is designed to give busy residents, business travelers and tourists the quickest route plus vital tips and information to New York City's best restaurants. For the culinary enthusiast, it is one more great resource."
The map for New York City uses an A-to-Z index to list Michelin's Bib Gourmand and Michelin-starred restaurants in all five of the city's boroughs. Diners can choose restaurants based on cuisine, price, neighborhood, even ambiance and comfort levels. The map also includes street addresses, cross streets and the nearest suggested subway stops. Most importantly, all the restaurants on the map have been visited by Michelin's famously-anonymous food inspectors. Designed to be durable, the product is laminated with an accordion-fold making it convenient to use and carry.
The 126 New York City Bib Gourmand restaurants in the map are selected by Michelin inspectors and serve two courses and a glass of wine or dessert for $40 or less (tax and gratuity not included). They are often the restaurants that the inspectors frequent themselves. Of course, this year's 73 Michelin-starred restaurants in New York City represent culinary excellence, being judged for the food on the plate, the quality of the products, mastery of flavor and cooking, personality of the cuisine and overall consistency.
For more information on the new maps, visit www.michelintravel.com.
About Michelin
Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelin-us.com) employs more than 21,500 and operates 19 major manufacturing plants in 16 locations in the U.S., Canada and Mexico
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SOURCE Michelin
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