MHI Global Launches 1-Day SPIN® Selling Conversations Program

Concentrated program combines proven sales methodology with best practices in B2B selling

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Sep 15, 2015, 01:00 ET

DENVER, Sept. 15, 2015 /PRNewswire/ -- MHI Global, Inc., a TwentyEighty, Inc. company, and one of the largest dedicated performance improvement companies in the world, launched SPIN® Selling Conversations, a one-day classroom-based program that relies on real-world sales conversations and translates into improved B2B sales outcomes, more effective sales calls and greater trust in customer relationships. SPIN® Selling Conversations was developed by MHI Global, and is based on extensive research into what makes a world-class sales professional. The new program is the first time a one-day SPIN® Selling training has been available.

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SPIN® Selling Conversations is an advanced questioning skill program that combines SPIN Selling's proven, research-derived methodology with today's best practices in B2B selling. The interactive classroom program integrates in-depth exercises, drills and activities, and gives participants the opportunity to acquire, practice and reinforce new skills.

"In today's fast-paced selling world, we all know that time is of the essence, which is why we decided to offer this intensive, single-day SPIN® Selling course," said Byron Matthews, president and general manager of MHI Global. "In the past, SPIN® Selling courses have been two days in length. Now, in just one day, your sales staff and sales leaders can learn from decades of research. They will walk out the door a more skilled team."

SPIN^® Selling Conversations was developed after speaking with sales professionals globally about how to solve their most difficult challenges, including:

Long sales cycles and languishing opportunities
The inability to deepen sales conversations that enable sales professionals to accelerate sales cycles by uncovering "hidden" customer needs
Overcoming customer indifference
Inspiring customers to take action

By addressing those challenges and improving communications through SPIN^® Selling Conversations, sales organizations are able to add value by more quickly uncovering customer needs and offering solutions They will improve the quality—and quantity—of customer commitments, provide insights that help customer perceive their challenges and needs differently, create competitive differentiation and more.

Designed to help all sales professionals and leaders, the SPIN^® Selling Conversations instruction doesn't end with the interactive classroom program. Online manager-led and individual reinforcement modules and assessments are available for participants to continue sharpening and elevating sales aptitude.

In addition to SPIN^® Selling Conversations, MHI Global offers a suite of solutions as part of its Results Ready Platform, an organizational framework that maps out methodologies, programs and expertise to address customer challenges. The approach is designed to improve sales results at the relationship, opportunity, conversation and channel levels. To learn about those visit the portfolio of products here.

To learn more about MHI Global, visit the company's website, www.mhiglobal.com

About MHI Global
MHI Global is one of the largest dedicated performance improvement companies in the world, bringing game-changing insight to sales performance, customer experience and leadership and management. MHI Global helps companies build and sustain successful, customer-focused organizations that drive profitable revenue and predictable top-line growth on a global scale. To learn more, visit our website, follow us on Facebook, Twitter, YouTube or Google+.

About TwentyEighty, Inc.
TwentyEighty is a one of the largest workforce development companies in the world and is powered by some of the premier brands in the industry, such as Miller Heiman, VitalSmarts, Forum, Strategy Execution and Omega Performance. Our solutions are designed to help companies improve business results through the areas of Leadership Performance, Sales Performance, Credit Performance and Strategic Execution. Visit us at www.twentyeighty.com.

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SOURCE MHI Global, Inc.