MFC Global Investment Management Adopts Manulife Asset Management Brand Globally

TORONTO, Dec. 15, 2010 /PRNewswire/ -- MFC Global Investment Management announced that beginning today it is changing its brand name to Manulife Asset Management across its global operations.  

With this change, the asset management organization's global network in 17 countries and territories will now operate under the Manulife Asset Management brand. This brand is already in use across six of the company's operations in Asia.

In addition, to leverage the well-known John Hancock brand in the United States, Manulife Asset Management will use John Hancock Asset Management as a sub-brand when providing investment management services related to John Hancock products sold in the United States.  

President and CEO of Manulife Asset Management Jean-Francois Courville said: "Institutional investors tell us that they value the boutique environment we have created, empowering our specialized, on-the-ground teams to own their full investment process with a singular focus on their clients' long-term performance. At the same time, these investors are also reassured by the resources and risk management rigor that come with a global asset manager backed by a financial services leader. In addition, our clients and partners who offer investment products and solutions to retail investors have equally shown confidence in this strong institutional approach. The Manulife Asset Management brand name articulates our ability to combine all these attributes in a dedicated investment management organization as we continue to serve our growing client base around the world."

About Manulife Asset Management  

Manulife Asset Management™ is the global asset management arm of Manulife Financial. Manulife Asset Management and its affiliates provide comprehensive asset management solutions for institutional investors and investment funds in key markets around the world. This investment expertise extends across a full range of asset classes including equity, fixed income and alternative investments such as real estate, timber, farmland, as well as asset allocation strategies.

Manulife Asset Management has offices with full investment capabilities in the United States, Canada, the United Kingdom, Japan, Hong Kong, Singapore, Taiwan, Indonesia, Thailand, Vietnam, Malaysia and the Philippines. In addition, it has a joint venture asset management business in China, Manulife TEDA. It also has operations in Australia, New Zealand, Brazil and Uruguay. As at September 30, 2010, assets under management for institutional clients were Cdn$121 billion (US$118 billion). Additional information about Manulife Asset Management can be found at ManulifeAM.com.

About Manulife Financial

Manulife Financial is a leading Canadian-based financial services group operating in 22 countries and territories worldwide. For more than 120 years, clients worldwide have looked to Manulife for strong, reliable, trustworthy and forward-thinking solutions for their most significant financial decisions. Our international network of employees, agents and distribution partners offers financial protection and wealth management products and services to millions of clients around the world. We provide asset management services to institutional customers worldwide as well as reinsurance solutions, specializing in life and property and casualty retrocession. Funds under management by Manulife Financial and its subsidiaries were $474 billion (US$460 billion) as at September 30, 2010. The Company operates as Manulife Financial in Canada and Asia and primarily as John Hancock in the United States. Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE, and under '945' on the SEHK. Manulife Financial can be found on the Internet at www.manulife.com    

SOURCE Manulife Financial

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