MessageBank And theIRapp™ Announce Strategic Partnership

NEW YORK, Sept. 20, 2012 /PRNewswire/ -- MessageBank, LLC. and theIRapp have formed a strategic partnership to market a service that allows publicly traded companies to optimize their investor relations content for iPhone, iPad and Android mobile devices.

theIRapp solution was launched earlier this year to enhance the delivery of IR content to mobile devices and make engagement with this information more easily accessible to investors.  "MessageBank Mobile" will be powered by theIRapp engine and is part of theIRapp's Partner Program.

"Providing investors with information that they can easily obtain and view on their mobile devices has moved to the forefront as an issue for public companies," said Jeff Corbin, co-founder of theIRapp™. "With our turn-key technology platform, theIRapp™ takes mobile Investor Relations to a completely new level. Now, any public company can offer an IR app to its current and prospective investors through which to distribute press releases, corporate materials, presentations, videos, archived conference calls and any other communications content. And, this can be done at a fraction of the cost a company would have to pay to develop an IR app on its own."

Steven Fink, Managing Partner of MessageBank, said, "We are excited about this partnership with theIRapp.  Packaging and bundling theIRapp and delivering investor content and messaging to mobile devices complements our marketing and outreach programs.  Our mission at MessageBank has always been centered around bringing more effective information distribution solutions to the Investor Relations industry.  As mobile devices proliferate and change the way investors consume information from public companies, MessageBank Mobile, powered by theIRapp™, will allow companies to stay ahead of the curve with regards to how they share information with investors anytime and anywhere."

Through "MessageBank Mobile," public companies can have their own IR app which will be available on both Apple's App Store and Google Play in less than three weeks.  MessageBank Mobile, powered by theIRapp™, offers features that include:

• Push notifications alerting investors when new information is available
• Investor sign-up for company information
• Investor email opt-in
• Information sharing via social media channels and email
• Automated, real-time stock price information (through live data feeds)
• Automated posting of newswire released press releases
• Immediate downloads of SEC filings
• Video streaming
• Audiocast conference call streaming
• Corporate materials such as fact sheets, presentations, or marketing materials
• Analyst coverage
• Listings of upcoming Events
• Company contact information

About MessageBank, LLC.
MessageBank is a leading provider of customized integrated multimedia event solutions to the Investor Relations and Corporate/Financial Communications marketplace.  The company coordinates hundreds of earnings, guidance and other analyst conference calls and webcasts for large, mid and small cap publicly held companies.  The company's roster of clientele includes such companies as Morgan Stanley, Altria Group, Inc., Kraft Foods, ITT Corporation, Philip Morris International, Motorola, Liz Claiborne, Inc., Loews Corporation, PepsiCo, Inc., AB-InBev.  More information available at www.messagebank.com

About theIRapp™
theIRapp™ (www.theIRapp.com) is a turnkey mobile investor relations application building solution available to all publicly traded companies listed on a U.S. stock exchange or the Toronto Stock Exchange. It enables a company's investor relations information to be downloaded via Apple's App Store on the iPhone and iPad as well as Google Play for Android devices. theIRapp™ is a simple way for investors to engage with critical company and stock information. theIRapp™ delivers easy sharing of content with colleagues and friends as a next generation IR solution for establishing transparency, building shareholder loyalty, and expanding an investor following.

By providing a company's ticker symbol and logo, a public company can have its own customized app available as a free download across millions of investors within a matter of weeks. Through theIRapp™, retail and institutional investors have access to automated, real-time stock price information (via live data feeds), press releases, SEC filings, analyst coverage, corporate documents (fact sheets, presentations, etc.), videos, audiocast conference calls, upcoming events and company contact information.

SOURCE theIRapp

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